The smallest 1080P subversion home projection, micro whale projection a comprehensive interpretation of the true meaning of private cinema

In the second half of 2017, for the smart projection is a bit 'different.' Millet, Lynx, Konka and other big circle of outsiders have joined, so that this small stage was concentrated high-concentration. In response, the industry have asserted that ' , The company has become one of the most popular private photo era in the world based on the popularity of 1080p technology and the latest product innovations.

In the face of smart projection, who open the public 1080p era?

Smart projection is not a brand new product, but it has never been as attractive as it is today and has won the unanimous approval and attention of industry giants, Internet celebrities and traditional color TVs for over a decade. , Micro whales that the progress of industrial technology is the key.

The face of the value of private cinema, the traditional smart projection products basically can not do the one hand, 1080p product prices long-term higher than the mass market affordability; the other hand, most of the cheap products at the expense of performance-based, brightness, contrast, Stability, especially the resolution level is difficult to meet the 'theater' word connotation.

And these problems, it is precisely the latest generation of micro-whales smart projection M1 to be solved.How to create a truly 'private cinema per home' concept of intelligent micro-cast? Micro-whales will be the downstream industry chain technology integration as breaking point.

DMD This is the heart of intelligent projection imaging capabilities.Micro whale depth cooperation with the global semiconductor giant TI, accurately put forward the industry's further expansion of the product 'performance anchor', that is, smaller size, 1080p true rectangle pixels, and established here On the higher contrast and sharpness performance.

The micro whale M1 product is the first application of the flagship chip of the new generation of micro-projection micro-projection light valve of TI. The DLP3310 DMD light valve with the size of only 0.33 inches not only meets the requirements of small-sized compact product design, but also adopts epoch-making rectangular pixels, Inherited a series of outstanding technology TI designs in the long-term DMD chip, it is the most powerful intelligent projection "heart" at present.

The compact 8.38mm package size of the DLP3310 lays down the compactness and flexibility of the end product design; the industry's smallest 1080p solution for crisp, ultra-large-screen, 300-inch giant screen displays; SFF package technology maximizes light valve aperture , Higher brightness and contrast; classic rectangular pixel design, but also the technology has been demanding on the smart projection market, to ensure that every pixel of the screen sharpness and clarity ... ...

'Ten years of micro-display technology integrators'. For the DLP3310 DMD system, this evaluation is not an exaggeration, it is such a product to act as a steal in the public private shadow era .Microphantica took the lead in the world Industrial achievements, but also highlights the strength of micro-whale micro-investment products, intentions and influence of the industry chain.

Grasp the essence of intelligent projection, M1 endless innovation

'One or two or three aspects of intelligent projection technology often fall into misunderstandings', micro-whales that the essence of intelligent projection with great tolerance.This determines a new flagship product, must be completely beyond Innovative complex.

The latest annual flagship M1 of the micro whale is not only the masterpiece of the 1080P smart projection, but also the most compact product in the industry. Higher performance and efficiency, smaller product size, the industry's first small 2-megapixel 1080P model - How did this happen? Micro-whales considered 'source' technology as a key focus.

On the one hand, in depth cooperation with TI, the world's first to adopt the latest generation of revolutionary 8.38mm rectangular pixel DMD digital micromirror array to achieve the 'best heart'; the other hand, for the new generation of DMD light valve features a new design and Adjust the structure of the light source, light machine and optical components and material selection, give full play to miniaturization effect of small chip, rectangular pixel high definition, contrast and detail sharpness experience, to achieve an overall improvement in product performance. The combination of the two is to create 2000000 pure independent rectangular physical pixel intelligent projector, 50% smaller project miracle.

However, the innovative connotation of smart projection is far more than this: including intelligent hardware and software technology, audio technology, HDR10 signal processing, new voice interaction design, application platform technology, OS and system software technology and other important applications, M1 system uses a new generation of design, to achieve 'from the place' of the all-round upgrade.

In fact, as a category of applications targeting categories such as 'family,' 'consumer,' and 'technology of personality', the value of smart projection for private theater applications is not as single as traditional commercial and educational projectors , But presents a composite technical body feature - of which projection technology is only an integral part of it.

'Big integration, big collection, to meet today's consumer demand for sophisticated, intelligent, professional audiovisual audio and video', which is the direction of the technology platform for smart projection - that is, projection, but also a smart computer or network audio-visual box, It is smart speakers, the future may also be 'home smart housekeeper' and 'chat robot' ... Fun whales M1, there should be more surprises waiting for consumers to find.

Starting from 'use', how does M1 fit into 21st century private cinema?

'21st century black technology is only the achievement of intelligent projection' shell ', her soul needs more' careful touch ''.

To micro-whale smart projection, for example, including Chinese culture, Alibaba, Tencent, the Central People's Broadcasting Station, including brand sponsor group; Chinese culture, Tencent video, TVB Hong Kong drama, Super League, BBC documentary, Nick Children's puzzle program , "China New Songs" "Star Detective" "Manchester City Sports" "Heroes of the World" "Faye Wong VR Concert" "SNH48 election" "Happy Song 2" sponsor status, do not count Part of 'smart micro-whale projection'?

Intelligent projection application, can not do without good content, while the brand's copyright platform and strength, the product hardware can not see - this is like an anatomy can not explain the Chinese meridian, and practice medicine, meridian treatment, but one hundred Try it because it's really a 'good soul'.

Compared with the traditional home projectors and entertainment projectors, the 'platform content service' of smart projection is the basic value, and the traditional home projectors '' Lahuang calendar 'that you can download online first or purchase a disc' is no longer applicable here. M1 smart projection to do is "touch the network, a little bit of the world."

More than just copyrighted content, there's more 'use-to-touch' artifacts behind smart projection, for example, channel placement is an important part of consumer buying. Sales service, delivery and application guidance, after-sales stage upgrade service, etc., are the value of the channel soft resources.

For another example, as a smart product, smart projection software, algorithms and basic databases are even more 'essential support' in the 'branding cloud.' Moreover, these support is not fixed, once and for all, but continuous research and development, innovation And upgrade, but also based on the custom of the user's personal habits.

Even unpredictably, the technology breakthrough continues even after the visual angle is returned to 'projection.' As the new flagship of the market, the micro whale M1 uses a more powerful HDR10 signal processing system, a locally dimmable light source optics, With the breakthrough level three imaging technology, so that the image is more three-dimensional, more distinct levels, more colorful .Heart heart - 8.38mm 1080P rectangular pixel DMD, a good combination of signal processing software, just as 'strong heart can not hypoxia' As the important determinants of performance, a series of micro-whales a signal processing and algorithmic technology touch, but can look in the eyes, the final success of the 300-inch private big screen: let the sunset horizon, not in the window, and Is at home on the wall.

Therefore, the real cow's intelligent projection must be the perfect combination of the hardware body and the soul of the platform, the complete integration of the seeable strength and unseen strength, and the product of continuous iteration, innovation, upgrading and growth. The product is the micro whale M1.

Exquisite demand, exquisite products, micro-whale philosophy: good not too much

The true meaning of smart projection, explore the body and soul of the finished, but also talk about the market because the interests of consumers in the market.

First of all, from the perspective of consumers who choose to purchase smart projection, most of these people are technologically and intellectually aware of intelligent technology products and have their own understanding and pursuit of audiovisual audio-visual products. The consumer is a "high-force grid" qualities.

Corresponding to this, smart projection products should be 'hardcover', rather than 'rough' because these level of consumer purchase will not be 'around the transition of sales skills', but have their own firm The rational standard.

Secondly, judging from the stage of industrial development, intelligent projection is a combination of 'rapid growth' and 'general stock', and the products in this market are essentially 'seeds for expansion and expansion' of the entire industry. Brand products for such industries should be created as God and Adam and Eve - perfect is the first pursuit, as for the diversity of differences, now is not the market theme.

So much of the product philosophy above, summed up in two words 'refined', the popular argument is to create a burst. Exquisite demand determines the refined products, which is the market emerging and the inevitable demand for the first outbreak. The language is 'good you do not have to' .Micro whale M1 product is a reflection of this product thinking: epoch-making 2 million rectangular pixels, transcendence compact, HDR 1080P full clear reproduction, intelligent voice, massive cloud network Copyright , A powerful intelligent computing system, and a "small" price advantage - which allows each home to have its own private theater: not only achieved a breakthrough in product innovation, application of a breakthrough in experience, but also brought Industrial product subversion of cognition.

Smart micro-cast this small product, the connotation is not small, the true meaning is very rich. 'The core is to show that the overall situation is audio-visual, application Qiatong to TV, smart and easy to use is the largest political'; based on this, breaking the technical limit, highlighting the application Innovate, consolidate the two major platforms of copyright content and intelligent iteration, strengthen the two systems of channels and services and create a new realm of intelligent audio-visual living. This is the proper appearance of smart projection and the magic weapon to win consumer acceptance in market war.

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