On December 13th, Wall Street learned at its host of the Global Investment Summit released the "list of beloved choice of the financial year" list, Sony's flagship OLED TV A1 strength gains' financial elite favorite - the most loved by financial families Audio-visual products ', highlighting the products in the financial elite as the representative of the high-quality consumer areas of leadership and competitiveness.This is the A1 series following the China Electronic Chamber of Commerce' 2017 annual gold standard ',' 2017 red dot Design of the highest award (Best of best) ', the most influential business magazine First Financial Week' 2017 Golden Sign ', etc. The ensuing honor also marks the Sony TV A1 Access to industry agencies, authoritative media and high-quality consumer market generally recognized.
The Wall Street Journalism and Global Investment Summit is an annual summit of influential finance held by Wall Street, a leader in digital financial media in China, including Sheng Songcheng, former director of the Bureau of Survey and Statistics of the People's Bank of China, Jia Kang, director of the Shanghai Stock Exchange, Zhang Dongke, vice president of Shanghai Stock Exchange, financial experts and opinion leaders in the field of finance, finance and economics from the perspective of global perspective, from different segments of dialysis global development hot spots, market trends, investment opportunities, combined with financial Elite consumer preferences and leading brands such as sales performance and other indicators, released the "Wall Street insightful annual financial elite favorite" list, which incorporates the innovative black technology, design aesthetics and ingenuity of the quality of the Sony A1, the glory of crowned ' The most popular audio-visual family financial products'. Sony (China), vice president of home display products, said in an award-winning presentation, said Sony has always been committed to cutting-edge technology and innovative product development, and continue to pursue the quality of life of the consumer They create more moving living room entertainment experience.
As the key word in the current economic environment, 'Consumer Upgrade' has been frequently mentioned by scholars at this year's Wall Street World Rally Global Investment Summit. The continuous expansion of the middle-class elite population is rapidly changing the patterns of China and even the global consumer market And trends, people are more willing to pay for better product experience, more quality of lifestyles. "January-June 2017 China Color TV Consumption and the second half of the market trend forecast report" is also confirming this point, the overall situation in the color TV industry In a cold environment, Sony TV with the name of 'black technology' has won double sales and sales with its innovative, high-quality experience and a marketing strategy focused on high value-added products, The situation is rising.
As Sony's Deciphering for 10 Years, OLED TV A1 series showcased the strong technical accumulation and innovation strength of the brand and won the favor of many consumers who have the discerning pursuit of television audio-visual performance. At the beginning of the year, Sony Group President Hirai Kazuo At the CES show, 'A1 TV represents the only technology that Sony has been able to provide.' Its X1, an advanced version of its image processing chip, can fully release many of the OLEDs that are 'future display technologies' Revolutionary advantages, bringing more vivid and delicate light and shadow performance; through exclusive research and development of the screen sound field technology, to create 'immersive experience'; and in appearance, A1 also subvert the traditional design of television, simplify , To give the consumer a visual infinite imagination.
In the meantime, Sony is accelerating the exploration of its localized content resources and establishing strategic cooperation with many content providers such as TV and QQ Music in China. In addition, with its leading online video media platform Tencent Video together to launch a new model.Hei technology, content ecology wings fly, not only in the young, fashion consumer groups to expand the sense of technology and high quality brand awareness, and even attracted angel investors Xu Xiaoping, Wang Sicong , 'Financial writer' Ye Tan and other elite representatives have personal social networking platform to share product experience.
In such an era, building a more quality lifestyle and a more enjoyable product experience has become the mainstream consumer attitudes toward consumption, and Sony, the 58-year-old television manufacturing process, has always kept in mind and continued The living room audio-visual enjoyment to a new level.This flagship product A1 won the "most loved by the financial beloved family audio-visual products," the award, it is also its innovation and 'BRAVIA is Quality' pursuit of great recognition.
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