With economic development, people's life is getting better and better, from time to time to add something to their own has become the majority of people's lives .But every e-commerce promotion season, there are always many consumers saw markdowns, promotions , Shocking price, jumping prices and other irritating words can not control their own hands and impulsive spending, such as Miss Liu bought a lot of cosmetics during 618, but found that after receiving the package to buy more with the work too busy with the return time. Mr. Lee is a fanatical game player, during the double-eleven spent nearly twenty thousand to buy the top computer hardware, and so on after the computer is installed and found that he did not have time to play.And students Xiao Zhao economy is not well-off, e-commerce promotion During the impulse to buy one of the latest iPhone 8, living expenses in the coming months are stretched, examples of such a blind consumer like.
Although their consumption drove economic contribution, but personally, to buy something not practical is another waste of money this year is not easy, rational consumer awareness gradually occupied the mainstream.Especially in the buy a house, buy a car, raise Under the environment of children's consumption, careful planning has become a mathematical problem that every consumer must do.
With the acceleration of the process of urban modernization and the particularity of the winter climate and coal-fired heating, vehicle exhaust, the air is not easy to flow and other reasons, causing most cities in our country are easily affected by fog and haze, has seriously affected people's living environment And good health.The exit mask has become the standard, since 2013, the health problems caused by the haze have gradually been valued by people.The vigorous market demand has promoted the rapid development of the air-cleaner industry, which also opened the air purifier The product of flourishing.Fog haze weather is more serious, people are concerned about the air purifier products will be higher.From 2015 to 2017 within three years, the air purifier has become one of the essential health appliances in life Some people say that air purifier will become the fifth largest home appliance after color TV, air conditioner, refrigerator and washing machine.
For city consumers affected by the haze, the air purifier is a must-buy just home appliances.When you buy an air purifier, not only can purify the haze gas into the room due to haze, but also smoke and dust, Sterilization and disinfection to eliminate the odor, formaldehyde to clean indoor various harmful substances.If someone smoked at home, the purifier can quickly purify the harmful substances in cigarettes, give the child a healthy breathing environment, this is better than no empty net, second-hand Smoke affects children's health and development is much more important.
In the haze economy, the air purifier is so important that it has been a hot topic for consumers. The data show that in the second half of 2017 entering the autumn and winter, the air convection deteriorates and the air quality declines. The annual sales volume of the air purifier reaches 520 In recent years, air purifier sales gradually increased from 1.12 million units in 2011 to 352 million units in 2015, an increase of 214.2% within five years, a CAGR of 42.84% .Estimated that by 2017, Market sales of nearly 10 million units.
Recently with the double twelve approaching, the enthusiasm of consumers once again be ignited shopping. Haze harmed consumers, while two pairs of big promotions to buy a favorite air purifier has also been put on The schedule.With the empty net manufacturers are also rebates, gifts and other means of promotion, air purifier market is expected to hit a record high sales volume.But behind the hustle and bustle of the news, air purifier prices began to spread like wildfire This double 12 may be the last discounts.
Experts point out that with the crackdown on environmental protection and rising raw material prices, air purifiers will see a wave of price increases in 2018. On the first hand, the data show that the Yangtze River spot copper price is 49,850 yuan / ton, up 2730 yuan / ton; (Hard) price of 50750 yuan / ton, up 2730 yuan / ton, including enameled wire, copper and aluminum and other raw material prices sharply higher prices, the main factor is rising raw material prices.Second, by large enterprises to increase human manpower costs pressures, major companies Third, the environmental protection continues to crack down on the impact of home appliances upstream packaging and accessories suppliers. Third, the environmental protection continues to crack down on the affected home appliances upstream packaging and accessories suppliers Rising costs, and then forcing household appliances prices, this upstream factors affect the price of brand manufacturers inevitable.Fourth, the access thresholds such as appliances and other industries is getting higher and higher, spending on consumer R & D costs increase, supply-side reform Have to upgrade their products to meet the current market and national trends, all aspects of the factors affecting the cost of production and operations of manufacturers, price increases are inevitable.
Experts and industry insiders said the twelfth is different from the past, there will be price increases after the promotion trend.Especially in the recent renovation or living in the smog pollution of the city's consumers, it is best to purchase in advance, especially the leading manufacturer of domestic air purifier Haier, will be a twelfth round of a wave of promotion, the new listing of KJ510F-EAA air purifier will be introduced to buy gifts activities, the purchase of purifier gift Haier car purifier and air humidifier at the same time a year product problems only change Repair removed the worries of consumers, after twelfth, next year's major brands of air purifier prices will soar, and now it is a good time to start.
