PC ecosystem partners to further expand
Qualcomm introduced the Snapdragon 835 processor + Win10 portfolio for PC applications to the global media during the second Snapdragon Tech Summit. According to reports, the terminal manufacturers can develop a new category of PC based on the combination PC With support for Windows 10 and gigabit LTE speeds for always-on, always connected experience, battery life support for up to 20 hours and up to 30 days of standby time in battery life.
From smart phones to personal computers, Qualcomm has been planning for a long time, showing the PC equipped with the Snapdragon 820 + windows10 operating system in 2016, aroused widespread concern in the industry.It can be seen at this technology summit that Qualcomm has invested more , Not only combined with Microsoft as a partner, but also combined the mobile operator Sprint, as well as the terminal vendors ASUS and Hewlett-Packard, highlighting the integrity of the new product ecosystem.
At the technology summit, Christiano Amon, Qualcomm's executive vice president and QCT president, and Terry Myerson, executive vice president of Microsoft's Windows and Device Group, reiterated their cooperation and the two companies are offering platforms based on the Snapdragon platform Progress on Windows 10. Shen Zhenlai, CEO of Asustek, released the first Snapdragon platform for Windows devices - the ultra-light 2-note notebook ASUS NovaGo, which is expected to be available early next year.
Kevin Frost, vice president and general manager of consumer personal systems at HP, unveiled a removable HP ENVY x2 Snapdragon platform for Windows Mobile PCs, said Kevin Frost, HP vice president and general manager of Consumer Personal Systems, Demand-intensive users need a versatile device that connects to everything they need when they need it. The HP ENVY x2 supports 4G LTE and Wi-Fi, enabling continuous online connectivity that can be taken anywhere. '
As the mainstay of ongoing online performance, the role of telecom operators is very prominent.In this release, Sprint Technology COO Günther Ottendorfer announced that Sprint will support this continuously connected new PC category and look forward to the Snapdragon platform for Windows Ecology The system provides unlimited data flow.
The traditional industrial structure will change
For a long time, the personal computer market is dominated by Wintel alliance, but as the performance of mobile processors and people's demand for mobile Internet growth, the traditional PC industry is changing landscape.While entering the era of mobile intelligence, Microsoft and Intel's business are Challenged, in which the ARM-based processor, after its success in the smart phone space, is constantly invaded by the market space traditionally occupied by the x86 architecture, said Shen Zhenlai, CEO of Asustek, saying: 'This marks the opening of a new era for personal computers. '
Qualcomm also partnered with AMD to introduce QUALCOMM's modem technology to AMD's high-performance Ryzen processor platform, which will enable end-users to develop technologies that not only support always-connected, gigabit LTE speeds, but also AMD Ryzen Mobile Processing Performance of the personal computer.This has a greater impact on the traditional personal computer chip industry, the original industrial structure will change.
Alex Katouzian, senior vice president and general manager of mobile services at Qualcomm Technologies, believes that the entry into the PC market by mobile chip makers will have an impact on the existing ecosystem: for example, the product cycle of smartphones is fast and will be updated on an average of six months, Update cycle much faster.With the deepening of mobile PC, this industry will also affect the PC industry.
Experts also believe that the entire semiconductor chip market, Intel and Intel have been done before the CPU as a benchmark for the entire semiconductor industry, what Intel represents the future of the semiconductor industry has been the past two to three decades , But in the recent 5 years of development, in fact, Intel can no longer represent the trend of the entire semiconductor industry. With 5 years of mobile communications, cloud computing, big data and today's artificial intelligence, we can see very clearly that Intel The entire semiconductor industry has been lopsided.From the industry point of view, no one can say that Intel has represented the future direction of development of the chip, or from it completely represents the direction of development has not been established, can only say Intel represents the development direction of some advanced technologies, but it does not represent the overall development.
China CPU opportunities and challenges co-exist
Mobile processors on the traditional CPU industry changes, will also affect China's processor business.General CPU as an important area of the electronic information industry, has been the focus of our breakthrough.For many years, the state through major scientific and technological projects on the domestic CPU gave a strong Support, and achieved some results.According to the release of information on major scientific and technological achievements, the single-core performance of CPUs such as Feiteng, Godson, Shenwei and KCMC increased 5 times from the initial stage of the 12th Five-year Plan period, The evolution of the entire ecosystem. KX-core X86 general-purpose processors have been used in the mainstream machine manufacturers products, so that the overall performance of domestic desktop processors experience up to 80%. 'Godson' CPU successfully applied to a new generation of Beidou navigation satellite.
Wei Shaojun, a professor at Tsinghua University, pointed out at ICCAD2017 that IC design industry has achieved some achievements so far. In the field of communications multimedia and other fields, the focus of IC design in China will increase the development of high-end general-purpose chips such as CPU and storage in the future.
However, with the slowdown in the growth of smartphones, mobile chips are expanding in more and more new fields, and the global chip industry will also be reshaped, which is both an opportunity and a challenge for China's general-purpose CPU industry.
In response, Fu Cheng, vice president of Siu-core Group, said: 'General-purpose CPU is a highly integrated chip technology products for business technology accumulation of high requirements. Whether it is Intel or other companies into the related fields are constantly accumulating and advancing Chinese enterprises will have to go through a long process of accumulation of technology if they want to achieve results in this regard. Instead of tangling their interests in the short term, all Chinese should calm down and work hard. As long as Chinese enterprises can be rooted in popular applications, Is commercial or office applications market, can gain a certain market base, I believe every company can also obtain the corresponding results.
Fu Cheng also pointed out that the CPU not only test the chip design, the process of manufacturing requirements are also very high.So different enterprises in the industry chain need to cooperate with each other, twisted into a rope, together forward, in order to make the product well, play Product due performance.