Smartphones are constrained by factors such as the shortage of key 0 components, which have been implicated in how much business is operating and profiting this year, looking to the 2018, the market believes that the recent launch of the iphone x and note at Apple, Samsung Electronics (Samsung Electronics) 8 for the market high-end mobile phone set specifications for the benchmark, at the same time, mainland brands of mobile phone shipments continued to create high, the subsequent turn in the high-end market to a more cost-effective products launched Shang's keynote, the 2018 is expected to be related to the key 0 components out of stock will continue, after this addition to the 0 components of the degree of mastery and bargaining power, The continued impact of the first-line industry on the performance of the important observation, mobile phone shipments of small-scale mobile phone industry, next year will also face a more serious cost of parts and control challenges. The challenges faced by smartphone makers continue to be grim, industry workers say, in addition to the overall growth slowdown in the high-end mobile phone market shipments and profits by a minority of the situation is more obvious, the low-end mobile phone sales market expansion and the 0 component shortage problem has not been solved, but also continued to affect the overall operation of operators and profitability. Which, in terms of supply and demand for 0 components, consider this year's mobile phone new products with high capacity of memory, while the mobile phone screen from 16:9 specifications quickly into 18:9 of the specification, so that the panel, storage supplies in the long term supply tight state, another recent including printed circuit boards, passive components and so on, have a supply of less than the situation appears . In addition, in order to pull up the overall mobile phone market to buy gas, this year brand manufacturers in the flagship machine to promote the promotion of the introduction of innovative features and specifications, including the application of the front-end dual lens to the normal, high gauge panel, artificial intelligence, innovation identification system, and so on, and this is expected to encourage other competing products to quickly follow up, and in 2018 become the mobile phone standard equipment options, This will further deepen the uncertainty of the overall 0 component supply in 2018. And in addition to the 0 component supply and demand of the impact of the performance of the industry, the industry also said that the corresponding 0 components cost increases, but the end product price except for a few industries such as Apple, Samsung Electronics, such as the flagship of the opportunity to raise prices, the rest of the industry often do not have to It also allows the industry to face both sides of the supply shortage and cost rise to erode the profit of the clip kill; In addition to increasing the uncertainty of the overall handset sales rankings in 2018, second-tier handset manufacturers, which are expected to be less than 0-component bargaining power, will face greater operational pressure.
