Brooks, the American sportswear brand that started with running shoes, recently reached the 3D printed personal footwear market and is working with Hewlett-Packard and 3D printing insole company Superfeet to leverage its 'RunSignature' technology and HP's FitStation The solution Developed a so-called 'most personalized' running shoe that has been on display at the Austin Running Test in Texas this year and will be available as soon as June next year.
For some foot-type runners, many of the traditional running shoe models on the market do not address their needs, and the high-tech 'Running Test' improves comfort and performance to suit the wearer's natural movement.
The FitStation is HP's personalized footwear manufacturing solution, launched in September of this year that makes it easy to create personalized shoes with 3D scanning, foot dynamics analysis and 3D printing (HP's own multi-jet melt MJF3D printer).
The actual development of the new shoe is as follows: First, the user through the FootStation foot analysis, and then use Superfeet's DESMA polyurethane injection molding machine to produce common parts of shoes, and then through variable PU injection, foot pressure measurement, , As well as personal preferences to create customized midsole requirements and multiple regulatory regions throughout the production at Superfeet's Washington Ferndale headquarters.
'Not only does this change people's expectations of the running experience, but it is also a significant step in bringing positive impact on people's lives by offering the best shoes possible, which is the beginning of a personalized, adaptive revolution,' said John Rauvola, CEO and President of Superfeet .