Japan's car market, which is easily defensible and difficult to attack, is once again broken by Chinese brands today.
December 1, 2017, Okinawa Prefecture, Japan held a grand ceremony of delivering the first batch of 10 pure electric buses in Naha Port, Japan. The protagonist is BYD K9 pure electric bus from China. Officials from the Chinese Embassy in Japan, China Representatives from all walks of life in Japan, Mizuda Matsuda, executive chairman of Ships Agency in Okinawa, Liu Xueliang, general manager of BYD Asia Pacific Automotive Sales Division, and Li Wei, general manager of BYD Brand and Public Relations Office, as well as domestic mainstream media representatives, witnessed the event.
Delivery ceremony ribbon cutting
According to the first commercial vehicle network, the delivery of 10 BYD pure electric buses was the first large-scale purchase of new energy buses to date in Okinawa Prefecture.
Message from Matsuda Miki, Executive President of Ships Agency Co., Ltd., Okinawa
China BYD landing 'first island chain'
Okinawa, Japan Located between Kyushu Island of Japan and Taiwan Province of China, it is a famous subtropical tourist attraction known as the "Oriental Hawaii." It is composed of islands such as Miyakojima and Yaeyama Islands centering on Okinawa islands The island and many large and small outlying islands), many small islands form an arc extending to mainland China. Although its area is not large, but the location is extremely important, known as the first island chain in the Asia-Pacific region, the United States stationed here Nearly 30,000 soldiers, strategic significance.
Okinawa Naha Newport China BYD K9 pure electric bus
It is in this strategic area, 'Made in China' BYD 12-meter K9 new energy bus delivered Okinawa Ships Agency Co., Ltd. on December 1. Okinawa Ships Agency Co., Ltd. was established in 1995 It is headquartered in Tot-cho, Naha-shi, Okinawa, and has a branch in Ishigaki, Okinawa on August 10. The company is not a bus company in the traditional sense but a shipping agency and is the largest in Japan Cruise ship parking agents, which provide complementary services to cruise ships in the ports of call in Okinawa around the world, and their corporate philosophy is "making Okinawa a cruise ship's stronghold", bringing Okinawa closer to Asia and the rest of the world.
The first commercial vehicle network learned that Ships Agency purchased 10 BYD new energy buses that are mainly used for ferry trips from the terminal to the transfer station after disembarkation of the passengers and have a one-way mileage of about 1.5 km. Although the one-way operation is shorter, A 150,000-ton cruise ship can carry 3000-4000 tourists. Therefore, the cruising frequency of cruise ships is very high, which also places high demands on the reliability and driving range of buses.
'Tourism is the core pillar industry in Okinawa, Okinawa every year to tourists very much.' Matsuda Miki told reporters that in order to protect the environment, advocating the concept of green, Ships Agency decided on the existing 10 diesel buses based on the first release 10 pure electric buses.Because BYD had already entered the Japanese market, has a high reputation and reputation in Japan, Ships Agency did not hesitate to choose the BYD brand and vehicles.
'Made in China' entered Japan for the second time will also purchase 80 vehicles
As we all know, as a veteran developed countries, the Japanese automobile market, the technical threshold is very high, not only through the country's stringent access certification, but also withstand the Japanese strict or critical use requirements.
However, it is in this environment that BYD, which pursues an "internationalized" route, has already entered Japan's capital in Japan as early as two years ago and until now, five BYD K8 pure electric buses are still operating stably in the bus routes in Kyoto , Not only won the recognition of Japanese customers, but also accumulated a great deal of BYD's valuable field operations data and cases. 'From a batch operation point of view, we account for 100% of the Japanese pure electric bus market.' ' Say so.
BYD K9 pure electric bus
It is also for this reason that Ships Agency has thrown Hydrangeas to China BYD, and it is understood that in order to welcome the hosting of Tokyo 2020 Olympic Games, Japan plans to build six new terminals across the island, two of them in Okinawa. Miyakojima and the other is the construction of a 200,000-tonnage new terminal in the northern part of Okinawa Island with approximately 8,000 passengers per trip, driven by new business and business opportunities and Ships Agency's plans to establish separate facilities in Miyako Island and Okinawa Into 40 pure electric buses.
'Miyakojima will become the second most visited island after Okinawa's island once the new terminal is completed in 2020. Matsuda Mita said he visited BYD during the procurement negotiations and said that BYD Concept and corporate philosophy is very consistent, but also with the Okinawa green pollution-free development of high ideality.Therefore, Ships Agency and BYD's deep strategic cooperation, will play a significant role in promoting its shipping agency business.
BYD Solar Power Station in Shiga Prefecture, Japan
There is no doubt that Ships Agency 80 electric bus purchase plan will be placed in front of BYD another business opportunity.In fact, the internationalization of new energy vehicles in the forefront of Chinese car prices BYD, already in the world In all over Taiwan, BYD's new energy buses account for more than 85% of the local market share. In Australia, the share of BYD's new energy buses is 100%; in Singapore, BYD new energy bus market share is also 100%; in the UK, in the Netherlands, in Italy, in many developed countries and regions, the same can be seen BYD new energy bus figure ......
Such BYD, you can not praise it for it?