NXP joined Baidu Apollo open platform to boost the launch of automated driving platform landing

NXP Semiconductors, the world's largest supplier of automotive semiconductors, today announced it has officially become the partner of Baidu Apollo Open Platform. Baidu and NXP signed a Memorandum of Understanding for Cooperation in July this year. Both parties will base their efforts on autonomous driving systems and hardware solutions Undertake a full range of business and technical collaboration, joint for unmanned, intelligent network of vehicles, vehicle information security to provide a comprehensive and reliable solution.

The Apollo Open Platform is designed to provide partners in the automotive industry and autopilot with an open, complete and secure platform to quickly build a complete autonomous driving system that combines their own vehicle and hardware systems. According to the agreement, Pu together with Baidu to assist driving and driverless solutions technology research and development of artificial intelligence algorithms and hardware platform combination of programs to build a new intelligent network of automotive industry chain and promote related technologies and services in the automotive industry. , NXP will provide Baidu semiconductor products and solutions for unmanned, millimeter-wave radar, V2X, information security, intelligent networking and car multimedia entertainment information system, etc. At the same time, the two sides will also be based on the performance optimization of low Power, high-performance safety design of the Bluebox development platform, the development of Apollo sensor fusion program; carried out based on NXP's high performance processor-based learning network performance evaluation; Baidu Apollo small car systems and other intelligent networking solutions will be integrated in grace Pu automotive chips, help to shorten the development weeks Fast landing, to achieve the product.

Kurt Sievers, NXP's global executive vice president and general manager of Automotive Division, said: "In recent years, Chinese car makers have seen phenomenal speed in innovation and product development, and China is already in the driverless area thanks to strong policy support The world leader Baidu is one of the leading companies in China and around the world that can build an open eco-platform in the field of autonomous driving. NXP has the world's leading technology and experience in the field of automotive electronics and we look forward to accelerating Apollo through advanced auto-driving solutions Innovation in the ecosystem promotes a new round of revolution in the automobile industry.

Li Zhenyu, general manager of Baidu Auto-Driving Group, said: 'Apollo is a milestone for the entire driverless and automotive market, and NXP is a global leader in automotive information security and a leader in smart networking automotive semiconductors Advantages, market resources and advanced experience, reaching cooperation with NXP for Baidu driving autopilot, intelligent networking technology such as rapid landing is important. The addition of NXP will add potential energy to the Apollo ecology. We hope that with NXP's Cooperate with each other to promote the intelligent upgrade of the automobile industry and build a new ecosystem of smart cars and driverless vehicles to jointly create a win-win situation for smart cars in China and the world.

Investment Advisor's Research Report It is estimated that the sales volume of Chinese cars in the market will reach 32,120,000 by 2020, of which the penetration rate of smart driving new car market will reach about 15% and the market size of intelligent driving products will be nearly 100 billion yuan.As a leader in global interconnected safety car market , NXP not only has 60 years of rich experience and advanced technology, but also has the industry's most comprehensive ecosystem resources.In China, NXP has with Geely, Chang'an, Guangzhou Automobile Group and other leading auto companies have launched a strategic cooperation to support the Chinese car Industrial innovation and upgrading and construction of intelligent transportation system.

2016 GoodChinaBrand | ICP: 12011751 | China Exports