Vega mission does not reach AMD GPU market share does not increase anti-minus

Ultra Micro debut in the early years Vega tried to attack high-end graphics card market, is generally believed to be directed at Nvidia, the Super Micro hope to borrow by Vega regained the layout of the lost before. However, although Rx Vega 64 and Rx Vega 56 are in performance with Nvidia, but consume more power, from the current market conditions, the Ultra micro still can only chase Nvidia, Vega's rescue mission is a disaster. According to Jon Peddie's survey, the market share of the ultra-micro 3rd quarter in the Independent graphics processor (GPU) was 27.2%, compared with the 30.3% in the 2nd quarter and the 29.8% in the same period in 2016. However, because the graphics card market year ratio has increased by more than 20%, so the ultra micro City accounted for the fall, the GPU sales is a growth situation. On the whole, the progress of Ultra micro-GPU is still far less than Nvidia. Looking back over 2014 years, the Super Micro occupies about 40% independent GPU market, nvidia control the remaining 60%, then the second largest supply factory in the micro-market position is quite solid. However, the situation in the second half of 2014 years began to change, Nvidia launched GeForce 900 series of products after the irresistible, September released GTX 970 and GTX 980, followed by January 2015 to launch GTX 960, the remaining series of products in one year on the market. Nvidia's products have brought about a disruptive shift, with ultra micro-not only the price of the products being drastically compressed, but also the city's share, which fell to 20% in the 1-year period between the 2nd quarter of 2014 and the 2nd quarter of 2015. 2016 years, Ultra Micro launch Polaris GPU recapture part of the Jiangshan, Polaris Lock the market below 200 U.S. dollars, but in the high-end market is still not progress, although in the Polaris of the head, the Ultra Micro City accounted for back to 30%, but has been hesitant, The reason may be that in the more lucrative high-end market, the Super Micro is not enough to beat the opponent's products. So the Ultra Micro launch Vega tried to regain the Jiangshan, August when the main lock Nvidia GTX 1070 and GTX 1080, but Vega performance although the strong power consumption is relatively large, from the 3rd quarter of the market rate, Vega and failed to reach a mission. Looking ahead to the 2018 and beyond, the micro-GPU industry will face a more difficult environment. Nvidia is about to launch the new Generation Volta architecture of the graphics card, the current Volta GPU has been applied to the data center, has not yet entered the game market, can foresee when Volta in this market launch, Super Micro Vega fear will be more backward. In addition to NVIDIA, another longer-term problem with Super Micro is Intel. Intel November announced the development of its own independent mapping solution, and the establishment of a new core and visual operations Group, director Raja Koduri is Intel from the micro-dig angle, koduri in the Super Micro leader Radeon Technologies Group, that is, the development of Vega units . Intel's standalone graphics card products may not be available for a short time, but it is likely that the entire industry will be shuffled back, which may be the result of a very small reluctance to see. Ultra-Micro 3rd quarter results by the encryption money mining demand driven by the good results, but the graphics chip business is stagnant, Vega also did not like the ultra micro to enhance the market share, with Nvidia's Volta into the markets, Intel is also about to swing into the army, Ultra Micro regained the vision of the GPU market Jiangshan hope to achieve a distant future.

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