According to CNBC, HomePod smartphones, originally scheduled to be launched in the United States, Britain and Australia in December 2017, will be delayed until 2018 due to some undisclosed reasons.
The Business Insider website states that Amazon is the current leader in the smart audio market and Amazon sold more than 15 million Echo smartphones before the holiday in late 2017. Much of this is due to the holiday season in late 2016. Here, During the period, Echo's sales grew 900% over the previous year. HomePod listing delay, so that Amazon in 2017 more than a sprint Echo performance, and opened a leading holiday gap.
Echo Dot is the best-selling product in Amazon's sales performance during the end of 2016. Echo Dot gives consumers first-of-a-kind access to the convenience features Alexa's voice assistants can offer at lower prices, and by 2018, HomePod will not directly impact Echo Dot market.
Fortunately, Apple has previously cultivated millions of loyal followers, whether iPhone or iPad are the market leader, and Apple Watch's global shipments are second only to the lower price of the millet bracelet The loyal followers will buy Apple products fixed, although HomePod will delay the launch, it will not douse their wishes to buy.
When HomePod was first released, it was the only smart stereo on the market that offers premium music services, but HomePod also lost its original strength with Google Music Max, which later specialized in music, and Sonos with Alexa. Service consumers may not wait for HomePod to go public, and instead choose other products.
Aimed at the home market, Echo smartphones are capable of executing user's voice commands through integrated digital assistant functions such as playing music, answering questions, controlling other devices in the home, etc. In order to be able to make even the most popular products on the market In-depth understanding, Business Insider presented a research report and explored Amazon's latest Echo Show based on four key criteria: awareness, excitement, usefulness, and purchase intent, Echo Look, and Apple HomePod their respective market potential.
The Business Insider report pointed out that the Amazon Echo Show can meet the mass market, so is expected to become the biggest winner.On the other hand, Apple HomePod although have a chance, but will not be able to dominate the market like the iPhone or iPad dominate the report also pointed out that smart audio The market will face rapid evolution over the next four years, with the addition of more screen-equipped devices, the functional positioning of each product will become more specialized.