This year is nearing the end of 2017. In the year, raw material prices, environmental inspections, rising labor costs and shortage of painters have further aggravated the brutal competition in the paint market. And other business practices become the industry's normal trend.In order to avoid being the fate of the 'retreat', paint companies have held high the banner of 'self-help', to clean production, energy saving, high functionality and other technology or product direction.
As a result, art coatings, high-end coatings, imported coatings, water-based paint and other segments in line with the transformation of the direction of the field, as all enterprises competing to seize the market.And in order to traditional latex paint, decoration paint and other products to distinguish, a lot of success Enter these segments of the business, consciously or unconsciously in the process of promotion, for their own products, and even industry are marked with high-end labels, so as to enjoy the quality of excuses to achieve the price customization advantages, from the Prices and channels cut with traditional paint.
However, too much emphasis on high-end results, inevitably make the product is not very grounded, and coatings market complex and huge consumer base and the economic base, but also determines the high-end products audience is only a small part, and therefore, individual behavior blindly emphasize high , Environmental protection, quality and so can not guide the industry to realize the essential change, and can not bring about any improvement to living environment of most enterprises and distributors in which they are located.
If you really want to completely change the standard and normative paint industry weather, self-help enterprises at the same time, we must actively appeal and participate in the industry's public behavior, and many enterprises, relevant government departments, industry associations, alliances, clubs and other cooperation, Discuss and negotiate together and establish strict industry rules and standards to jointly promote sound and healthy development of the industry platform.Because of the multi-cooperation and promote the development, not only can be avoided similar to this year's environmental protection policies on coatings companies caused by the 'one size fits all' behavior, Can also be passive as the initiative to allow the relevant areas to accept environmental protection coatings industry penetration, and the green development of the industry to open the green light.
In this regard, the practice of some companies deserve the industry to learn.With Chen Yang water-based paint, for example, it has always joined hands with industry resources, will promote the paint 'oil to water' process as a business development creed.In the recently held China Coatings Industry At the third meeting of the Eighth Executive Council of the Association, a spokesman for Chenyang Water-based Lacquer said: 'In the context of green development becoming an industry consensus, industry colleagues should speed up the progress of green coating technology through mutual learning and joint efforts, Boost industry restructuring and upgrading.
In addition, the morning sun paint also attaches great importance to contact with the government to promote the development of the green industry in the regional market.According to statistics, only in 2017, there are successively Nanchong City, Sichuan Gaoping District government, Hebei Dingzhou City Construction Bureau , Party Committee of Hebei Provincial People's Congress Standing Committee, China Merchants Bureau, Hancheng City, Shaanxi Province, Jianshu County, Yancheng City, Jiangsu Province, the Environmental Protection Agency and other government departments or related companies visited the morning sun paint, paint technology to discuss the introduction of exchange of production technology, investment Foreign investment, etc. All of these will play an extremely beneficial role in the integration of favorable resources and promotion of regional economic development.
Nowadays, the efforts of enterprises in the field of public coatings will be improved and will be the common living environment for all paint practitioners in the future, so no individuals or enterprises should think that they have passed the price screening mechanism and can enjoy peace of mind Imagine if the paint industry competition and living environment has been harsh to the brink of collapse, in all product quality levels seek to survive the business will be affected, there is no exception in any industry, so businesses seeking self help at the same time, We must make a more active call for the improvement and reform of the corresponding public resources and structures.