Lift high-end, what would you think of? Must most people think of luxury brands, or expensive things. Lift high-end drinking water, you will think of 'Evian'; high-end luggage, my mind will pop out 'CUCCI' LV 'And so on; and mention high-end cars, most people will think of Bentley, Porsche, Rolls-Royce and other one million brand.
Why high-end will give people a high impression? Because the high end means higher product quality and brand premium, and the most intuitive expression is the high price.But the high-end must be expensive? View the car of this new high-end brand will give you a negative s answer.
Established in 2007, the concept car is positioned as the 'China's new high end' car brand with design centers, technology centers and engineering research and development centers of designers and engineers from around the world. Because of its international first-class team, While other self-owned brands are still exploring the road of imitation and reference, they have taken the lead in the high-end road since the founding of the company and have won the praise of all parties with outstanding products.
In the annual new car quality report, the concept of the total capacity of the car pressure on the joint venture brand, in the forefront to find its presence.In addition, in the vehicle technology, intelligent interconnection and interior environmental protection and many other aspects, the concept of walking in the forefront of its class. It can be said that it is this adherence to the concept of rigorous repairer, it achieved the impressive reputation of quality and driving pleasure.
Interpretation of the new high-end brand is good but not expensive basic connotation
However, in the era of rejuvenating mainstream consumer groups, in the face of new high-end consumer demand, the millennials accompanying the growth of the Internet are not merely pursuing the pursuit of high-end products, but also have additional items of more life philosophy. Like a highly participatory, interactive project, the car is reflected in the pursuit of a more personalized look and more sense of technology configuration.
It is precisely this concept that has been seen in the car, after a thorough understanding of consumers, for them to create an exclusive product - Model Young SUV. The Model Young SUV proved to be very stylish atmosphere of the current consumer consumers The taste; simple interior, rich and practical active and passive safety configuration is also highly favored; the same time, 'View Gu Yiyun' car interconnection system is more in line with the depth of young consumers 'car and car interaction', 'car interconnection' needs .
Interpretation of the new high-end brand to lead the trend of the unique charm
Of course, the reason why high-end brands are able to flourish is not only that they are leading the tide of the moment, but also because they have the strength to predict trends.
In the future, the concept of cars to maintain the traditional refueling car refitting standards at the same time, build its high-end new energy vehicles Model K-EV. This is a life for the future to create a super electric car, forward-looking design and cutting-edge technology in one This futuristic model incorporates the world's leading electric drive technology: Intelligent power distribution control system that matches the motor, automatic distribution of power according to different driving conditions and road conditions, in order to achieve the best performance and road response ability; Life mileage of more than 500 kilometers, 100 kilometers acceleration time of 2.6 seconds.
The launch of Model K-EV will play a positive role in promoting the layout of new energy market and will also help Outlook seize the first chance in the new round of technology and market transformation. At this point, Basically complete, forming a Model Young + concept 3, concept 5 + Model K-EV three product lines, for the younger mainstream consumer groups to provide more high-quality models.
Interpretation of the new high-end brands to grasp the strength of the future trend
High-end does not mean expensive, high-end is not just expensive.Viewer car is the pioneer and leader of China's new high-end brand, which is redefined with excellent quality, entertainment and practical technology configuration and forward-looking future products China's new high-end brand content.