According to foreign media reports, Nissan North America plans to sell its Titan in the United States to China, and Nissan hopes to gain a place in the booming market for commercial vehicles and construction vehicles in China while meeting the demand of Chinese customers for American style pickups Nissan is determined to expand its full-size market share, and Nissan's sales in the United States have long been in wide disparity with sales of the top three Detroit and Toyota sales, with Nissan's Titan pickup sales up 180% in the United States to October 39,663.However, the sales amount is only equivalent to three weeks of Ford F series pickup sales.
Jose Munoz, chairman of Nissan North American, has agreed to sell Tian to China, and he also pointed out that the move is also to meet the urgent needs of Nissan dealers in China, but Nissan did not disclose the number of exports at the initial stage.Although with Ford, General Motors, FCA and Toyota, Nissan pickup sales are low.But Nissan's pickup sales in the United States is growing.Because Nissan has not paid attention to the development of pickup dealers for a long time.However, with Nissan gradually introduce its pickup truck to the US market, Nissho will train its retailers on pickup sales and services Munoz said: "The Nissan dealers are not familiar with the pickup business because they previously sold passenger cars, so these dealers hired some pickup specialists , While the dealers themselves also train pickup repairs and sales, and at the same time, these distributors require more training. As dealers become more confident with pickups, their order volumes will change The more you get.
Bigger plans
As of October this year, Nissan Titan in the United States only 1.7% share of the large pickup truck market, Nissan hopes to increase this figure to 5%, while Nissan North America also plans to Titan sold to more countries. Potential markets include Australia, the Middle East and Russia, which, according to Alliance CEO Carlos Ghosn, is in line with the strategic plan of a coalition of Renault-Nissan-Mitsubishi units that plans to boost its vehicles in China in the coming years Russia, India and Brazil, said Ashwani Gupta, Renault-Nissan senior vice president, that Titan is just one of the models the union is about to export.