This year's Double XI, Lynx ended the perfect ending with 168.2 billion to become the biggest winner of the e-commerce platform.Although Beijing Jingdong is not far behind, to create a global Goodies Festival as of November 11 at 24 points sales reached 127.1 billion . This shopping festival made by our country, not only benefit from the major electricity providers, as well as major businesses. WeChat official produced, Tencent technology's first smart hardware - WeChat photo frame sales hot, a set of 'good deals + Good product 'combination of punches, so that it has achieved quite good results.
Good deals
People generally seek cheap, so in determining whether to buy a product, in addition to the value of the price is very valued this year, Double XI, WeChat photo frame with the most real benefits to attract users to buy: three products are 50 yuan price reduction, at the same time Support Jingdong users vouchers 1000-200, 500-100, that is, the product price at least 150 yuan less than the original price.For consumers, this is really a temptation.
In addition to price concessions, during the event, users who purchase WeChat Photo Frames also have the opportunity to obtain WeChat red envelopes or WeChat keychains and other WeChat products for free. To know, although WeStore has been opened recently, but those around is still very difficult to buy The store has appeared out of stock several times.
During the event, WeChat Photo Frame also supports 6 or 12 White Bar 0 interest installment, this move seems to be modest, but in fact very attractive.From the 11 days of cats, Jingdong sales data can be seen that people Many people take advantage of double eleven to buy a variety of products, make ends meet are also great, they need such an installment to reduce the financial pressure.And WeChat Photo Frame support Jingdong white payment is the use of the consumer This psychology.
In addition to price marketing, the WeChat Photo Frame itself is still an emotional marketing, and many children nowadays are experiencing serious vacancies for the sake of their businesses all year round. Although the smart phones are convenient for people to people, the elderly have become smart technology Marginalized groups.This has caused the lack of emotional communication between parents and children.
Sharing photos to WeChat frames anytime, anywhere allows parents to know their children's latest life dynamics, on the one hand make it rest assured, on the other hand can also narrow the distance between family members, and the WeChat Photo Frame PLUS and WeChat Photo Frame M's video function is more Realize the face to face communication between family members desire.Importantly, WeChat Photo Frame interface is simple, easy to operate, the elderly can learn a few minutes.
WeChat Photo Frame evoke the most real and often overlooked emotions in people's hearts, which in itself is a good marketing method.
Good product
From the product itself, talk about marketing, are playing rogue.Weixin photo frame to achieve such a result, not by discount on consumers can buy .Now, people's spending more rational, concessions is only seasoning, a good product is the main course .
Obviously, the current digital photo frame industry in China is not the landscape, but WeChat Photo Frame these two years has been more and more users love and trust, in the final analysis is its good quality.
As a smart hardware developed by WeChat team over many years of research and development, WeChat Photo Frame has its own unique advantages. Relying on WeChat resources, WeChat Photo Frame first works well on the user experience. For example, it is the first intelligent hardware that intervenes in WeChat applets Products, use without having to download the APP, no need to pay attention to the public number, all the operations can be done on the applet to reduce the burden on the user, is also very simple and convenient to use.For another example, WeChat Photo Frame is the only one can video calls Smart photo frame, and its video calling function is also unique: based on the existing social system of WeChat, as long as the WeChat login, the address book can be a key to import, without having to download the APP, no need to re-establish a new social system, and friends Make a video call.
In addition to the function, the user experience is also optimized on the product itself. On the touchpad, ABS + PC material is used, with special injection technology, the touch is delicate and smooth, and the skin feeling is extremely strong. Visually, the WeChat Photo Frame PLUS adopts the resolution Higher Retina screen, the picture screen clearer and more realistic.This material is high cost, not easy to find, but also requires special technology for precision cutting can be done.We can see the pursuit of quality WeChat photo frame.
It is reported that, in order to this event, staff prepared enough not only in ensuring the premise of quality, as much as possible to prepare enough supply, but also a clear division of labor staff, timely handling of the problems occurred during the event, and to ensure that goods to the fastest Speed to the buyer's hands. The activity is not over, consumers have received the goods, from the evaluation point of view, it seems pretty good.
'Good marketing + good product', WeChat photo frame this combination punches quite well Reporters learned from Jingdong, WeChat PLUS selling very popular, the activity is not over, the spot has been snapped up.
This year's Double XI, Lynx ended the perfect ending with 168.2 billion to become the biggest winner of the e-commerce platform.Although Beijing Jingdong is not far behind, to create a global Goodies Festival as of November 11 at 24 points sales reached 127.1 billion . This shopping festival made by our country, not only benefit from the major electricity providers, as well as major businesses. WeChat official produced, Tencent technology's first smart hardware - WeChat photo frame sales hot, a set of 'good deals + Good product 'combination of punches, so that it has achieved quite good results.
Good deals
People generally seek cheap, so in determining whether to buy a product, in addition to the value of the price is very valued this year, Double XI, WeChat photo frame with the most real benefits to attract users to buy: three products are 50 yuan price reduction, at the same time Support Jingdong users vouchers 1000-200, 500-100, that is, the product price at least 150 yuan less than the original price.For consumers, this is really a temptation.
In addition to price concessions, during the event, users who purchase WeChat Photo Frames also have the opportunity to obtain WeChat red envelopes or WeChat keychains and other WeChat products for free. To know, although WeStore has been opened recently, but those around is still very difficult to buy The store has appeared out of stock several times.
During the event, WeChat Photo Frame also supports 6 or 12 White Bar 0 interest installment, this move seems to be modest, but in fact very attractive.From the 11 days of cats, Jingdong sales data can be seen that people Many people take advantage of double eleven to buy a variety of products, make ends meet are also great, they need such an installment to reduce the financial pressure.And WeChat Photo Frame support Jingdong white payment is the use of the consumer This psychology.
In addition to price marketing, the WeChat Photo Frame itself is still an emotional marketing, and many children nowadays are experiencing serious vacancies for the sake of their businesses all year round. Although the smart phones are convenient for people to people, the elderly have become smart technology Marginalized groups.This has caused the lack of emotional communication between parents and children.
Sharing photos to WeChat frames anytime, anywhere allows parents to know their children's latest life dynamics, on the one hand make it rest assured, on the other hand can also narrow the distance between family members, and the WeChat Photo Frame PLUS and WeChat Photo Frame M's video function is more Realize the face to face communication between family members desire.Importantly, WeChat Photo Frame interface is simple, easy to operate, the elderly can learn a few minutes.
WeChat Photo Frame evoke the most real and often overlooked emotions in people's hearts, which in itself is a good marketing method.
Good product
From the product itself, talk about marketing, are playing rogue.Weixin photo frame to achieve such a result, not by discount on consumers can buy .Now, people's spending more rational, concessions is only seasoning, a good product is the main course .
Obviously, the current digital photo frame industry in China is not the landscape, but WeChat Photo Frame these two years has been more and more users love and trust, in the final analysis is its good quality.
As a smart hardware developed by WeChat team over many years of research and development, WeChat Photo Frame has its own unique advantages. Relying on WeChat resources, WeChat Photo Frame first works well on the user experience. For example, it is the first intelligent hardware that intervenes in WeChat applets Products, use without having to download the APP, no need to pay attention to the public number, all the operations can be done on the applet to reduce the burden on the user, is also very simple and convenient to use.For another example, WeChat Photo Frame is the only one can video calls Smart photo frame, and its video calling function is also unique: based on the existing social system of WeChat, as long as the WeChat login, the address book can be a key to import, without having to download the APP, no need to re-establish a new social system, and friends Make a video call.
In addition to the function, the user experience is also optimized on the product itself. On the touchpad, ABS + PC material is used, with special injection technology, the touch is delicate and smooth, and the skin feeling is extremely strong. Visually, the WeChat Photo Frame PLUS adopts the resolution Higher Retina screen, the picture screen clearer and more realistic.This material is high cost, not easy to find, but also requires special technology for precision cutting can be done.We can see the pursuit of quality WeChat photo frame.
It is reported that, in order to this event, staff prepared enough not only in ensuring the premise of quality, as much as possible to prepare enough supply, but also a clear division of labor staff, timely handling of the problems occurred during the event, and to ensure that goods to the fastest Speed to the buyer's hands. The activity is not over, consumers have received the goods, from the evaluation point of view, it seems pretty good.
'Good marketing + good product', WeChat photo frame this combination punches quite well Reporters learned from Jingdong, WeChat PLUS selling very popular, the activity is not over, the spot has been snapped up.