Recently, the integrated kitchen company handsome Feng is particularly 'busy'.
On October 18, Shuai Feng participated in the 54th World Hardware Conference as the gold medal service partner of the conference. On January 21, as one of the enterprises that obtained the certification of "Made in Zhejiang Province", Shuai Feng appeared in the 23rd China Yiwu International Commodity Fair site; and a day later in Shanghai, China International Kitchen Exposition 2017, Shuai Feng once again warm atmosphere of the debut.
Shuai Feng Electric chairman Ruoyuyun
In just a few days to attend three different occasions, as Shuofeng Electric chairman of the business if the cloud, the trip is naturally arranged to full .In fact, with the rapid development of Shuafeng Electric in recent years, her For such a busy state has long been accustomed to.If the business seems to cloud, in addition to the positive development of their own platform for the enterprise, but also need to stand in the integrated stove industry point of view to contribute.
'In the past, I was desperately trying my best to do something. Now that the industry is in a phase of rapid development, we have to see more long-term opportunities.' 'In an interview with Aiken's home grid, Shangruoyun said.
Optimistic about the development of integrated stove industry, the product as a conscience project
In recent years, the market performance of the integrated stove industry is obvious to all and maintained at an annual rate of more than 30% .This good trend of development is attracting more and more enterprises or capital to enter, even including the United States, Haier Such a big group of household electrical appliances, the scale of the industry continues to expand at the same time, market competition is also further intensified.
In this regard, the business if the cloud that the entry of big brands in the long run is good is greater than the challenge.She told Aiken appliances: "Integrated kitchen industry have big brands to enter, just shows them for the integrated kitchen industry Recognition, will be more conducive to the development of the industry.As for the competition level, I think this is an inevitable thing.Case development to today is already a more mature product, the key to competition in the future is whether it can be done on the product Excellence, so as to get more users praise.
A total investment of nearly 1 billion Shuai Feng Third Industrial Park aerial bird's-eye view
And Shuai Fung Electric in 2005 through the independent research and development launched the first integrated stove since the industry has always been recognized as the most emphasis on product quality, one of the companies in promoting the development of integrated stove industry as a leader in the role. It is understood , Shuai Feng is the only company in the industry that has participated in the industry of integrated stoves, national and international standards, and in 2016, its laboratory has also become the first in the industry to receive CNAS accreditation certificates.
If the cloud told Aiken home network: Shuai Feng Electric was established in 1998, the beginning of the kitchen is engaged in supporting products and traditional range hoods, stoves, disinfection cabinet, it is based on the prospects for the future development of integrated stove optimistic , We have been engaged in the research, development, production and sales of integrated cooking appliances since 2005. We think the integrated cooking stoves are the upgrade products of traditional range hoods and are more in line with the Chinese cooking habits and kitchen layout.
Now, Shuai-Fong, who has been focusing on the integrated appliance field for more than ten years, has put more effort on the polishing of its products. As always, the pursuit of excellence in product quality and the more functional and differentiated products Big breakthroughs to meet the current younger generation of consumers increasingly demanding kitchen appliances consumer demand.
According to reports, Shuai Feng launched two to three new products each year, in the technical and functional innovation will be the pain point of consumers into a core selling point, such as integrated kitchen products equipped with patented technology High-quality mute snail air duct System, up to 99.99% of the fume absorption rate and 52 dB low noise balance; For example, independent research and development of Yan dynamic burners, can create a 4.5KW of fire, but also increased thermal efficiency to 71%, and the separation of the three fat Technology can make the oil separation reached 98.91% .In addition, whether it is integrated in steamer product layout, or the application of intelligent technology, Shuai Feng also walk in the forefront of the industry.
At present, Shuai Fung Phase III Industrial Park, with an area of 226 mu and a building area of 191,416 square meters and a total investment of 971 million yuan, is under construction in a key project of Zhejiang province in 2017, The leading intelligent industry intelligent manufacturing demonstration base.At the appointed time, Shuai Feng's product power is bound to rise to a higher level.
Shuai Feng actively debut various trade shows
'For so many years, Shuai Feng has been dedicated to doing a good job of products, focusing on quality and innovation, the integrated stove as a conscience project to do now the country to promote the building of national brands, manufacturing manufacturing individual champion.To this end, Will never forget the beginning, in this direction to work hard to continue to provide consumers with better products. "Business if the cloud then said.
Based on its own development, and constantly expand the influence of integrated kitchen
In fact, looking at the development of integrated stoves, it is precisely in a number of industry-leading companies, such as Shuffle, adhere to and lead, it makes this sub-category of kitchen appliances never been accepted or even questioned, and gradually developed to the present Word of mouth to win the new stage, and gradually been more and more attention.Recently, in CCTV-2 "consumer advocates" special program "Quality China: the revolution in the kitchen", the way consumers actually experience, Smoke from the product effect, distinctive design and other aspects of the integrated stove introduced the powerful features.
In the section used in the integrated kitchen products, it is this year introduced handsome F12 'steamed artifact' series integrated kitchen new products.
However, it seems that Shangruoyun is far from enough. Compared with the traditional stoves that have been developed in China for more than 30 years, the market share of integrated stoves is still small, especially in some first- and second-tier cities. In view of the traditional Tobacco stove brand more powerful market position, integrated stove consumer awareness is not high.
Shuai Feng latest intelligent integrated kitchen new products
To this end, Shuai Feng appeared frequently on the one hand with the industry-related major exhibitions, generously show Shuai Feng brand rapid achievements in recent years, so that more relevant people to understand the integrated kitchen; the other hand, the The next two years, the focus of channel work on the second and second major cities in the plowing.
'The development of integrated kitchen is mainly rely on the accumulation and spread of consumer word of mouth, is a very grounded industry.At present stage, relying on the rapid development of integrated kitchen industry, this product in many second and third tier cities have been Consumers accept, but in the first and second tier cities, integrated stove market share is very low, not enough to affect the user's inherent cognition.We hope to use the existing brand and market channels to do something within its power, And other friends to work together to increase the promotion of integrated stove to promote the further development of the industry.
Thus, whether it is actively involved in industry-related activities, or out of the layout of their own development, Shuai Feng 's "busy" status should continue, and this is exactly what an industry leading brand should have attitude.
