In October 2017, the total retail sales of consumer goods reached 3.4241 trillion yuan, up 10.0% from the nominal figure (a real increase of 8.6% after deducting the price factor, unless otherwise specified), of which retail sales of consumer goods above designated size reached 1.4374 trillion yuan, Increase by 7.2%.
From January to October 2017, the total retail sales of consumer goods reached 29,741.9 billion yuan, up 10.3% over the same period of last year, of which retail sales of consumer goods above the designated size reached 13,161.8 billion yuan, an increase of 8.3%.
According to the location of business units, in October, the retail sales of urban consumer goods reached 2.9357 trillion yuan, up by 9.8% over the same period of last year; and the retail sales of rural consumer goods reached 470.4 billion yuan, up 11.3%. From January to October, the retail sales of urban consumer goods stood at 25.5129 trillion yuan, up 10.0% %; The retail sales of rural consumer goods reached 4,290 billion yuan, up 12.0%.
In terms of types of consumption, in October, the revenue from catering services was 385.2 billion yuan, an increase of 10.3% over the same period of previous year; the retail sales of commodities was 3.0389 trillion yuan, up 10.0%. From January to October, the catering revenue was 3.2279 trillion yuan, up 10.9% over the same period of last year; , An increase of 10.2%.
In retail sales, in October, the retail sales of commodities above the designated size reached 1.3467 trillion yuan, an increase of 7.3% over the same period of 2007. From January to October, the retail sales of retail sales of goods above the designated size reached 12.3686 trillion yuan, an increase of 8.4% over the same period of last year.
From January to October 2017, online retail sales in the country were RMB55.35 trillion, up 34.0% over the same period of 2013. Among them, the online retail sales of physical goods amounted to 4.17782 trillion yuan, up 28.8%, accounting for 14.0% of the total retail sales of social consumer goods; The retail sales of food, clothing and commodities increased by 29.5%, 19.6% and 32.1% respectively.
Key figures for total retail sales of consumer goods in October 2017
| Indicators | October | January to October | ||
| Absolute amount (100 million yuan) | Year-on-year increase (%) | Absolute amount (100 million yuan) | Year-on-year increase (%) | |
| The total retail sales of social consumer goods | 34241 | 10.0 | 297419 | 10.3 |
| Of which: retail sales of consumer goods above the limit | 14374 | 7.2 | 131618 | 8.3 |
| Of which: online retail sales of physical goods | - | - | 41782 | 28.8 |
| By business points |
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| town | 29537 | 9.8 | 255129 | 10.0 |
| rural | 4704 | 11.3 | 42290 | 12.0 |
| By type of consumption points |
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| Catering income | 3852 | 10.3 | 32279 | 10.9 |
| Of which: catering units above the limit income | 906 | 6.1 | 7932 | 7.8 |
| Retail | 30389 | 10.0 | 265140 | 10.2 |
| Of which: retail sales of goods above the limit | 13467 | 7.3 | 123686 | 8.4 |
| Cereals and Oils, foodstuffs | 1432 | 10.1 | 13008 | 10.5 |
| Beverages | 201 | 7.2 | 1923 | 10.8 |
| Tobacco and alcohol | 393 | 9.0 | 3705 | 8.8 |
| Clothing shoes and hats, needles and textiles | 1381 | 8.0 | 11883 | 7.3 |
| Cosmetics category | 220 | 16.1 | 2016 | 12.5 |
| Gold and silver jewelry | 256 | 2.5 | 2481 | 6.4 |
| Commodity categories | 494 | 7.4 | 4592 | 8.3 |
| Household appliances and audio-visual equipment category | 816 | 5.4 | 7651 | 9.5 |
| Chinese and Western medicines | 775 | 11.9 | 7708 | 12.4 |
| Cultural office supplies category | 319 | 6.4 | 2856 | 9.5 |
| Furniture category | 278 | 10.0 | 2395 | 12.9 |
| Communication equipment category | 342 | 2.1 | 3426 | 8.6 |
| Oil and products category | 1775 | 8.2 | 16509 | 8.9 |
| Automotive class | 3729 | 6.9 | 33929 | 6.3 |
| Construction and decoration materials | 311 | 6.1 | 2704 | 11.8 |
| Note: 1. The table speed are nominal growth rate after deducting the price factor; 2. Some of the data in this table due to rounding reasons, there are total and sub-items total range. | ||||
Note
1. Indicator meaning
Total retail sales of social consumer goods refer to the amount of non-productive and non-operating physical goods sold by enterprises (units) to individuals and social groups through trading, as well as the amount of revenue generated from the provision of catering services.
Online retail sales refers to the sum of the retail sales of goods and services through public internet trading platforms (including self-built websites and third-party platforms), including physical goods and non-physical goods (such as virtual goods, service goods, etc.) ).
Total retail sales of consumer goods include online retail sales of physical goods, excluding online retail sales of non-physical goods.
Survey respondents
Industrial enterprises and self-employed individuals engaging in retail activities or providing catering services, of which the above-mentioned units refer to the wholesale enterprises (units) with annual principal business income of 20 million yuan and above, retail sales of 5 million yuan and above Enterprises (units), 2,000,000 yuan and above accommodation and catering enterprises (units).
3. Method of investigation
All units above the quota shall be investigated in full, and the following units under the limit shall be sampled.
4 ring than the data revision
The results of the auto-revision of the seasonal adjustment model amending the growth rate of the total retail sales of social consumer goods since October 2016. The revised results and the October QoQ figures are as follows:
|
| month | Chain growth (%) |
| 2016 year | October | 0.72 |
| November | 0.96 | |
| December | 0.86 | |
| 2017 year | January | 0.56 |
| February | 1.15 | |
| March | 0.66 | |
| April | 0.76 | |
| May | 0.80 | |
| June | 0.84 | |
| July | 0.71 | |
| August | 0.70 | |
| September | 0.89 | |
| October | 0.74 |