In 2015, Chinese tourists went to Japan to buy explosions and became the hot social phenomenon, in which an article by Wu Xiaobo, a famous financial writer, entitled "Buy a toilet seat to Japan" even sparked a heated debate in the community, Smart toilet pushed to the cusp.
As for the issue of 'going to buy a toilet seat', Premier Li Keqiang once made his position in two points: first, to hold an 'open mind' and oppose trade barriers because 'consumers have the right to enjoy more choices.' Second, Chinese enterprises To upgrade, if you have the same quality products in the country, you should be more competitive. "At least it can save airline ticket money for consumers!
Intelligent toilet was born in the United States, initially only applied to the field of medical care and geriatric care. Subsequently, the Japanese and Korean sanitary companies to introduce such products and improved production began, since the smart toilet into the ordinary people home. Taizhou, Zhejiang is China's smart The birthplace of the toilet industry, gave birth to a number of domestic first .In 1995, China's first smart toilet lid products manufactured by Taizhou Wei Electronics Co., Ltd. in 2003; the first integrated smart toilet in the Star Group R & D success; 2007, West Malaysia Intelligent Technology Co., Ltd. has created a smart toilet without tank precedent and so on.
After more than 20 years of development, the size of intelligent toilet industry in Taizhou has been gradually expanded, with more than 20 complete machine production enterprises, including 13 above-scale enterprises and over 300 related spare parts manufacturers. Its annual output value surpasses 2 billion yuan, More than 50%, has become China's largest smart toilet manufacturing base during Hangzhou G20 Summit, Taizhou is fully seized the opportunity, there are five companies settled in the smart toilet toilet guest and G20 summit hotel scene.
On November 9, 2017, GlobalNet reporter walked into the production workshop of Taizhou Sema Intelligent Technology Co., Ltd., one of five Taizhou smart toilet enterprises that had been stationed at the G20 Summit in Hangzhou, and watched the whole process of production of smart toilets.
'2015 is a turning point for China's smart toilet industry,' Mr. Li Bao-kang, an assistant chairman of Syma Intelligent Technology Co., Ltd., told reporters that 'Wu Xiaobo's essay caught the discussion of top-level consumer spending in China and the transformation made in China during the two sessions, In particular, the topic of smart toilet covers continues to be fermented in the Chinese media. '
We can not make a good product? Li said from the "completely", "intelligent toilet itself, the product attributes, it is a healthy, clean and comfortable products, the use of smart toilet a lot of benefits, but also in line with 'healthy China 'Idea.'
Li Bao Cong said that in terms of intelligent toilet products, the main sales or domestic-based, the export volume is not great.Chinese smart toilets still belong to niche products, the market share is not high, but the market has great potential.First, According to statistics from relevant departments in 2016, there are more than 400 million households in our country. This is a known stock market for smart toilets. Second, rigid housing and improved housing bring an incremental market to smart toilets. Thirdly, With the improvement of people's quality of life, people's life expectancy gradually extended, the aging of China brought the market of the elderly can not be ignored.In addition, the international attention to smart toilets is getting higher and higher, the booming foreign trade market is also expected of.
Li Baoxong introduced Taizhou is the birthplace of smart toilets, has a good industrial chain and congenital advantages, in addition, the rapid development of smart toilets in Taizhou behind the national and Zhejiang provincial government and Taizhou city government to support the development of intelligent toilet industry Firm determination and execution, in June 2016, Taizhou was approved to create the first intelligent toilet industry quality improvement demonstration area in the country. In November 2016, it was approved to build the national intelligent toilet product quality supervision and inspection center and build smart toilet town Form a smart toilet research and development, manufacturing and sales of industrial clusters.
60,000 trials craftsmen spirit to create safety products
Reporter came to West Malaysia's product testing center, intelligent toilet 整机 and products are the main core components are tested here.Li Bao said that the security issue is the most concerned about the process of using smart toilets consumers is also the most critical issue because the smart Toilet is working in a hot and humid environment, so safety is the primary problem to be solved.
Product Testing Center
Reporters in the test shop to see the majority of components to go through six thousand times the normal work of the test. For example, the damping pressure buffer durability test, the test cycle of 30,000; damping buffer durability test, 65,000 times; (Not cracking); left and right rocking durability test, 65,000 times (not cracking); water gun load test, 60,000 times (normal work); water body life test, 65,000 times (normal work) 50000 times (normal work); high and low voltage test machine, high pressure and low pressure conditions test piece air tightness, etc .. There is waterproof moisture detection, as well as accept the spray in the power state to ensure that the circuit system in the case of 'body wash' Still working properly.
Li Bao-kong said, "Smart toilet originated in the United States, grew up in Japan, will be detonated in China! '
According to local conditions Chinese products Made in China
It is understood that at present, countries with high penetration rate of smart toilets in the world are Japan and South Korea, of which, the penetration rate of households in Japan reaches over 85% and the penetration rate in South Korea reaches more than 60%. 'If 15% of households in China use smart toilets , The output value will be considerable, Li said from the people's awareness of the smart toilet is not high, in a strict sense, the smart toilet is a substitute, not the household necessities.Only good product quality, to consolidate Hair advantage, said Li Bao from, 'but do not have to know, once used on the inseparable.' With the continuous popularization and experience of the market, consumers will be more and more awareness, the ultimate intelligent toilet from the original Luxury has gradually become the standard home.
At present, the smart toilets in Japan and South Korea higher penetration. So, smart toilet is suitable for China's national conditions? China's voltage situation and abroad are not the same, all countries have different water quality and environmental issues.If the water scaling, easy to cause congestion, Does it affect machine safety?
As we all know, calcium carbonate is an important component of scale.China's water quality is hard, easy to scale, and if the water inside the smart toilet is always scaling can not be used normally. Workshop workers told reporters that the smart toilet in the West into Set the filter at the nozzle idle place, filter out the bad water quality ingredients, the treated water into the smart toilet, not only good for the product, but also for human health.
Product line
In China, many consumers do not have separate wet and dry home, which results in all the facilities in the bathroom being under high humidity, so smart toilets will not be damaged in 90% relative humidity all year long? In overcoming the 'improvement in soil and water content', West Malaysia Chief Engineer Wang Jhih Chi told reporters: In view of the common 'wet and dry' situation in Chinese family bathrooms, West Malaysia is improving its water resistance and the toilet seat is completely waterproof , All of the power cord connectors are made of waterproof plastic handle, the toilet ring is completely waterproof, watering up are no problem; the comfort of the product, different from the Japanese products, West Malaysia products more diverse cleaning methods, users in When the experience can be based on their own preferences to set the flushing water type; in the flushing West developed a tankless toilet, this integrated design provides the convenience for follow-up maintenance, to extend the life of the toilet, but also more environmentally friendly. Reporters can see in the production workshop, the workers all the plastic paste the movement, and then use the box to cover the entire movement, so that to some extent Help smart toilet waterproof.
For some consumers on the safety of smart toilets, Wang Jizhi explained: West Malaysia products waterproof, anti-shock and temperature control and other aspects of a systematic safety considerations. Smart toilet to take instant heating, electricity and water are not in direct contact , Through the ceramic heating rod heating in the heating process also has many testing steps, by measuring the water inlet and outlet temperature, the maximum temperature control, anti-dry and other functions to achieve the protection of the human body.
Competition to create industry 'Taizhou standards'
The past two years, the rapid development of the smart toilet industry, but also exposed many problems, lack of standards, low brand influence ... ... always restrict the development of the industry.Reporter learned that before 2015, most companies are doing ODM-based, Profit margins. Own brand, but the brand influence is low, limited sales. At present, smart toilet has introduced the national standards, Li from Taizhou, China needs an open and inclusive environment, we work together to make the industry, the standard made of ' Taizhou standard ', as we mentioned in Paris, you can think of the same climate agreement.
To be truthful, Li Bao tells us that the competition in the industry is normal. Only through continuous study and competition can we continuously make progress. The competition is not terrible. The key is to have the strategic vision and development concept of the enterprise. Can we truly grasp the product Core technology and the sustainable development of the future product elements, this is the most important, to be one step ahead.Taizhou need healthy competition and inter-enterprise inclusiveness of these two co-existence of the environment, seek innovation and progress in the competition, tolerance In seeking common development, the only way to strengthen the area of intelligent toilets in Taizhou towards a healthy development of the road.
Director of Bureau of Economic and Information Technology of Luqiao District of Taizhou City, said that with the improvement of people's overall living standards and changes in consumer attitudes, the domestic smart toilets gradually won the trust of the people.Mr. Cheng said smart toilets have only formed scale and growth rate in recent years Considerable, good market prospects for local tax, employment and urban publicity contribute more and more.Currently West Malaysia plant covers an area of 20 acres next year ready to allocate 80 acres of land across the site to West Malaysia company to expand Scale, for research and development, assembly, establishment of laboratories, etc. Director Cheng also mentioned that West Malaysia boss low-key and pragmatic, higher requirements for their own products and enterprises, according to international brand standards in the government trust its policy support its development, Have confidence in it and hope that by increasing technological innovation and technological innovation, it will be transformed into a leader in domestic and international smart toilets, moving towards the whole country and going to the world!
Work hard and implement entrepreneurial spirit
West Malaysia Intelligent Technology Co., Ltd. General Manager Wang Zhengping told reporters that he was from 1996 to 2007 has been doing the traditional printing and dyeing industry, taking into account the negative impact on the environment, and later seek restructuring .. To Japan to understand and learn, and the current chairman of Liu Log Mr. partners to do, the early start is very difficult, the surface is simple, it is very complicated from 2007 to 2013 annual loss, until the 2013 report shows a profit of 6 million .Wu Xiaobo articles spread, the smart toilet is well known. 'Smart toilet as A new industry, there is no uniform standard, what problems should be explored, summed up in two words: hard!
When it comes to continuous losses, why can we stick to it? Wang Zhengping said: First, he thinks smart toilets have a very good prospect. Both Japan and South Korea have fairly high penetration rates, and they are all Asian countries that have confidence in the Chinese consumer market. Is the authentic peasant before he was born, after the failure will feel dull, just want to make the product well.
When it comes to planning for the future, Wang Zhengping said he hopes to win the trust by quality and make West Malaysia a smart brand name card, which will be followed by people. The end consumer products, quality first, but also responsible, the product will be curse by consumers. Now the consumer is also very smart, the product will go to complain, sent to the Internet will be exposed .Zheng-Ping Wang believes that character creation products!
In the era of big data, China is making more progress with the times
Ding Zhihui, the flagship store of Taizhou's West Malaysia factory, said that it may take 10 years from zero, but only two years from now to now. The flagship store opened for three years with a 20% annual growth rate. Most importantly, the people's living standards improve, unused people will not experience, used not used to others. Taizhou new home renovation, 50-60% of new homes will be smart toilets, toilet lid and the purchase of the whole purchase ratio Probably at 1: 9.
Smart toilet next smart? Ding Zhihui to introduce the latest products, it is a can hemorrhoids, constipation and other symptoms of the product, into the rectum, to help laxative .Ding manager said that the future of West Malaysia Smart toilet will Strive to be voice recognition, cell phone connection, urine tests, blood tests at home can be done directly.
Li Bao-kong said that the future smart toilets have 'three high', respectively, is a high value, high sense of experience, high intelligence.Sima smart toilet ultimate goal is to make home health smart terminal products, smart will also be reflected in Humanized service.For example, APP and smart toilet connected, so failure feedback at any time, but also to collect data to improve product quality.With the Internet of things, cloud computing, the future of people's health data through smart toilet real-time monitoring, spectrometer scanning , Urine test, stool test and a series of testing methods will come into being, 'data' will be the core elements of the future development of intelligent toilet!