Every year 'double 11', this year is exceptionally different, one after another rise and constantly refresh the order amount to become the most direct external performance.In the evening of November 11, Jingdong 'double 11' command center of the big screen shows, as of November 11 Day 9:12, Jingdong Global Goodies total orders amounting to more than 120.2 billion yuan, and this figure exceeds Jingdong in this year's '18 18 'period the cumulative amount of 119.9 billion yuan orders.
'Double 11' period, Jingdong unbounded retail strategy continue to force the morning of November 11 at 7:46, the total amount of Jingdong Global Goodies broke the order amount exceeded 100 billion yuan. 'Double 11' shot two hours after the cumulative Jingdong total The order amount has exceeded 950 billion yuan, and the constantly refreshed data is a microcosm of category upgrades and industrial empowerment. From June 18 to August 18 to November 11, from the 119.9 billion set in 18 days Yuan to 120.2 billion yuan a day now with Double 11. The territory covered by Jingdong is constantly expanding. Each peak figure has become a landmark figure of the shopping festival created by the e-commerce business, and the number is continuously updated.
As early as 10 am, sales of air conditioners and water heaters reached 3 times of the same period of last year, sales of TVs and dishwashers reached 2.5 times of the same period of previous year, and sales of refrigerators and washing machines reached the same period of previous year 2 times. Fresh performance even more steal the spotlight, nearly 2 o'clock in the morning, Jingdong fresh sales will last year 'double 11' sales throughout the day, 12 o'clock in the morning, Jingdong fresh sales over the same period last year 4 Times the above data is only a microcosm of the major division record.
Jingdong continued to disclose record when the commitment of order distribution Jingdong logistics also continued to set a record as of 16:00, Jingdong logistics delivery day single volume breakthrough 6.38 million as early as 11:15, the national warehouse shipments have exceeded last year's 11 According to the statistics of Jingdong Logistics, the production quantities of fresh, small and medium-sized warehouses and large-sized warehouses surpassed last year's double 11 at 10:18, 11:03 and 13:27 respectively Day .On the open logistics order volume is also a big eruption, at 5:58 in the morning that is already more than last year 'double 11' total day.This year 'double 11', Jingdong logistics full force, hit the 'nobody Technology "," diversified services "," data-driven "and" collaboration and opening up ", bringing" unbounded "double 11 to the industry, brands and consumers from the supply chain end, enhancing service experience as Jingdong Double 11 'bonus.