Today, with the continuous improvement of consumer spending, consumers desire for high-quality life is also more intense.Small from time to time in the hands of mobile phones, large home appliances, not only to enhance the functionality, but also In the visual experience of the 'future.' In today's TV circle, there are two major technologies, at the same time compete for 'the future of technology' throne, who can win? Today to see the outcome.
OLED has long been circulating but not "fire"
Although the iPhone X recent hot sales so that OLED heat increased, but in fact the use of OLED television in the field, already have good results and formally entered the market.Ogolato organic light-emitting diodes, also known as organic light-emitting semiconductor , The technology was discovered in 1979, due to its excellent features, eventually applied to television OLED TV and our current common LCD TV and QD TV, its every pixel can be independent Luminous, which makes it no longer need to be the same as ordinary LCD TVs, with color filters, LCD, polarizers and other complex structures, the overall thinner and lighter.Although the market in the thickness of the TV products have been very slim, but OLED But can be structurally real 'as the wallpaper' slim.
From the quality point of view, OLED light and dark contrast LCD TV will be stronger, which is mainly OLED TV's light-emitting characteristics of the decision.Because OLED TV each pixel can achieve their own open and close, so in the non-luminous state , Can achieve almost all black display.At the same time, in terms of color, OLED TV also has a good performance, its own light-emitting characteristics of the reason to make it a higher degree of reduction.On this basis, OLED TV without backlight features , So that the edge of the screen will not leak light, will not change with the angle and showing the different colors.
OLED has many advantages, but the high price, the life of the screen, the production of low frequency and other issues, although the OLED has been the 'future of TV technology', but not really fully universal and from the point of view, OLED The TV market is still facing the phenomenon of insufficient supply of panels and the yet-to-fully developed industrial chain has restricted the further popularization of OLEDs. On the product quality of OLEDs, Apple officials also said that the phenomenon of 'burning screen' does exist. From a different perspective, OLED Panel color may change color, which allows users to question the quality of the product.Therefore, OLED to become the future of television 'standard', not only takes time, but also requires technological advances, but for now, these the problem still exists.
The popularity of 8K technology more advantages
In August, Sharp released the world's first consumer-level 8K television, which also means that 8K will really be used in our lives.Currently 4K TV already has a portion of the share, and consumer recognition of 4K is also high, But 8K resolution, you can do 4K resolution 4 times, 16 times 1080 P. For many small buddies, 1080P Full HD should be a very familiar concept, but want to imagine it 16 times , You need some imagination. 8K resolution pixels up to 33 million, enough to achieve 4.3 times the human eye recognition, but from 4K to 8K, the increase is not achieved clarity, 8K TV screen precision, color Domain coverage, color depth, frame rate and other aspects have improved.
In fact, the current 8K technology has been used in some occasions.In last year's Rio de Janeiro Olympic Games opening ceremony in Japan NHK on the 8K resolution video broadcast, the powerful picture effect so watched the users are very shocking, Japan NHK will also continue broadcasting at 8K for the Tokyo Olympics in 2020. At the same time, Sharp is promoting the popularity of 8K from the upstream of the industry chain to Sharp, which promotes all kinds of dedicated cameras with 8K resolution and complements 8K video editing, The upcoming 5G era, but also for 8K video viewing more convenient.Therefore, 8K universal access with more powerful advantages, but also will accelerate the further popularization of 8K television.In the hardware, Sharp currently has 8K panel 10.5 generation line , Can support the mass production of 8K television, improve the television content and hardware aspects from the completeness of the industrial chain point of view, 8K as a TV picture quality improvement, more opportunities for universal access and market acceptance.
OLED and 8K who have more advantages in the popularization of the road?
Although the emergence of OLED earlier, but for now, OLED TV is still not yet reached the final stage.In recent years, OLED TVs continue to face high prices, lower life expectancy, low yield conditions, let it in Quality has a certain reputation, but has not been able to phase out the LCD TV. At present, the main push OLED TV manufacturers, most of them do not have the ability to mass production, which makes OLED in the popularity of the road worse.
However, in the process of popularization of 8K, Sharp learned the popularization experience of 4K TV and worked hard for 8K from the whole industry chain. The content production upstream and the official start of Sharp 8K panel line Revealing a message: 8K era is approaching, Sharp will become the pioneer of the field of 8K.
From the previous 1080P to 2K, and then from 2K to 4K, the clarity of the picture continues to improve, it is representative of the consumer demand for higher definition has not been met.Japper first aware of this problem, and began to 8K Ecological layout, covering work, education, family, car, purchasing, health, safety and other eight fields of practical application, so that 8K technology really into all aspects of our lives.
Although some people think it's too early to talk about the 8K, I think it is the time that products that improve our lifestyle and bring new service experiences to consumers will never be considered too far ahead of us today The 8K television into the consumer's home will also be as popular as the 4K in the near future, and there is no doubt that the shortage of the industrial chain made by Sharp will make the 8K popularization come earlier.
