On November 7, 2017, guests gathered at Water Cube, a famous Beijing Olympic venues, to participate in the 2017 Philips Air Purifier Press Conference entitled 'Purification at a glance, peace of mind'. In a blue fantasy From nearly 100 mainstream media across the country, Philips executives, guests, experts and Philips Air Purifier brand ambassador Li Chen gathered together to listen to the safety of Philips behind the industrial design is how to bring the advantages of innovation and technology to the extreme; Witness Equipped with the 'AeraSense upgrade' technology, the new 5000 Series Philips Air Purifier with three indoor air quality indicators at a glance; Feel the launch of Philips' renewed after-sales service 'Philips Hand in Hand with Li Chen at Home'. Philips 'peace of mind Blue' solution is a real 'peace of mind can see blue', for the protection of consumer respiratory health escort!
Philips Greater China health life career group with the top brand ambassador Li Chen
Co-start 'Philips hand in hand with Li Chen home' service
Ingenuity industrial design interpretation of excellence and innovation
The conference kicked off with Mr Chung Ming, President of the Healthy Lifestyle Group in Greater China, Philips 'Innovating, Making Life Better and Healthier', 'Innovations' have always been the bloodline gene for more than 100 years since the Philips brand was introduced. Is the ever-changing science and technology, the same is our dedication to innovation, with a meaningful innovation based on consumer needs to improve the health of a good quality of life is Philips consistent pursuit. '' Followed by a milestone in the development of Philips air purifier Video is the practice of the above concept record, the scene guests witnessed the Philips air purifier growth and development of the glory of the road.
Mr. Zhong Ming, president of Philips Greater China Healthy Living Group
Speech 'innovation makes life healthier and better'
Idea first, but also close to life, and consumer awareness is constantly changing. Recently on the Internet and social media there is 'no air purifier technology content, but the combination of filter + fan' spread like wildfire But is it really so?
China Household Electrical Appliances Institute of Test Technology Research Institute Lu Jianguo Q & A on the spot
At the press conference, Director Lu Jianguo from the Institute of Testing Technology, China Household Electrical Appliances Research Institute, immediately dismissed this fallacy: 'fans and filters can not form a circulating air circulation and can not achieve sustained and effective purification effect. There is a big security risk.An excellent air purifier, is the perfect combination of industrial design and innovative technology ingenuity, but also to meet the national standard of the new national standard.Philips air purifier is one of the model.
Kelly Declan, director of personal health division at Philips China Research Institute,
Mr. Zhang Zhiqiang, System Architect, Philips Air Purifier Products
Interpretation of outstanding innovative technology and extraordinary industrial design
As a leading brand in the field of air purifier, Philips air purifier through innovative industrial design, innovation and technology have been fully utilized, the performance of the key indicators to achieve an efficient balance.As Philips China Research Institute of Personal Health division chief scientist Mr. Kelly Declan and Mr. Zhang Zhiqiang, system architect of Philips air purifier products, said: 'Philips air purifiers will be powered by a strong and professional team of researchers from multiple dimensions such as aerodynamics, pollutant filtration and adsorption, and noise control. Dedicated to the painstaking testing and research and development, to ensure that each product meet or exceed the industry's harsh standards.
Air quality control from time to time purification effect at a glance
When the air purifier to enter more families with the necessary appliances, but for invisible purification process, touch the indoor air pollution, how to measure the purification effect has become the biggest consumer facing the most troubles .In this regard, Philips Greater China Cui Qing, director of home health care business marketing district health life group gave a sonorous and powerful answer - 'can see is the good air!' She introduced to the audience on behalf of Philips Philips introduced a new series of 5000 air filter.
Philips Greater China Health Business Group
Cui Qing, director of home care market introduction of new products
The new Philips 5000 series air purifier live display map
The biggest innovation in the series lies in the newly upgraded AeraSense smart sensing technology that enables consumers not only to see the current indoor PM2.5 but also to provide real-time, four-level indication of potentially harmful gases and the IAI index of indoor allergens Of the potential risk level, so that consumers at a glance to understand the purification process and the effect of truly visible peace of mind in the purification, it uses innovative VitaShield IPS micro-shield technology that can effectively filter the fine air Particles, including allergens, bacteria and some viruses, effectively solve the PM2.5, toluene, formaldehyde and allergens problems, guardian of the pure air. In addition, the compact mini body can purify up to 72 square meters of room, and professional mute Certification, allowing you to enjoy 'clean breathing'.
'Reliable home' service start peace of mind comprehensive upgrade
Environmental changes and changes in lifestyles have prompted consumers to create more demand and expectations for the air purifier industry, especially in the process of installation, installation of filters, replacement of filters, cleaning, etc. Need to get professional guidance and help.
Philips Greater China health life group home care and kitchen appliances business
Mr. Keiji Hiroshi, Senior Marketing Director
Introducing upgrades 'peace of mind at home' service projects, keep their families breathing health at any time
'Philips is aware of the many consumer expectations for after-sales service of air purifiers.' Mr Keehner, Senior Marketing Director, Home Care and Kitchen Appliances Business, Health Living Group, Greater China, responded by saying: 'Philips introduced Philips' Home 'service, the consumer's expectations really come true.'
As a star with a strong sense of social responsibility, Li Chen has also been actively involved in public welfare undertakings, especially the cause of environmental protection, while using his own public appeal and influence to call attention to the environment and environmental protection. , Li Chen briefed the press conference and said: 'This project can solve many practical problems encountered by consumers in the use of air purifiers, especially for parents such as users, I will also actively participate in them, through their own professional Knowledge, to deliver more peace of mind to consumers 'homes.'
At the conference, Mr. Zhong Ming, president of Philips Greater China Health and Lifestyle Group, Mr. Qiang Kehong, Senior Marketing Director of Home Care and Kitchen Appliances business of Philips Greater China Health Living Group, and Mr. Li Chen, Philips Air Purifier brand ambassador, Air purifier 'peace of mind blue' button, instantly the entire water cube is lit into a pure, safe blue, as the whole city that night to enhance health and ease of care to enhance the testimony.
Relief Blue Sparkling Water Cube for healthy breathing escort
Profoundly understand the needs of consumers, with the continuous improvement of innovative technology to bring consumers a healthy and beautiful life, Philips has always practiced the 'innovation for you' brand philosophy. 'Clear at a glance, peace of mind fully upgraded', Philips Air Purifier Health science and technology innovation, breakthroughs, and strive to create customer value, the real Philips 'visible peace of mind blue' light thousands of households, for the protection of healthy breathing.
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