Editor's Note: It is a book dealer, a retailer, a plane, a drone delivery, or anything else? No, Amazon is the Amazon, God's Amazon!
Amazon's total number of employees has been soaring, and it seems there is no end, from the end of July to the end of September a short span of three months, the number of employees increased by 159,500.At present, the company a total of 541,900 employees, And is expanding its markets in India, Australia and Southeast Asia, and Amazon expects to add 120,000 additional staff during this Christmas holiday, so what is Amazon's next plan?
When Amazon went public in 1997, leading industry retailers such as Wal-Mart, Hurgotto and Target were not likely to think that this up-and-coming online bookstore from Seattle would erode their markets, and Amazon is arguably the nation's largest retail now Business, at least on the market value ahead of the $ 458 billion market value, almost double the Wal-Mart - although the latter in terms of sales volume is still the largest US retail chain.The following figure for the May 2017 data, Six months later, the market value of the Amazon grew to more than 530 billion U.S. dollars.
Hype and beyond
Amazon seems pervasive in 2017, from the elder's medicine to artificial intelligence plus a bunch of Alexa features that people may never use, and Flipkart is nothing more than a serious e-commerce rival in the Indian market; Google is nothing more than In the field of personal assistant, a worthy competitor; Wal-Mart will never be correct and rapid development of e-commerce, always a slow shot; Facebook said the future, it has not achieved any remarkable achievement, let alone build the future, but Amazon on the contrary, Not only did it all, but it has also provided sustainable value in cloud services.
Do not you see? Amazon's real competitors, I am afraid few.
Amazon is the rise of 'Fully Automated Deluxe Space Communism' (FALSC)
Although I can boast as an amateur Amazon evangelist, I still can not keep up the pace of innovation in Amazon, but every day there are new tricks.
Their business model is not profit-seeking, they are also the most frequently cited companies on the Internet and in the final plan of Amazon, universal basic income is a necessary condition for partial and gradual automation of labor.I believe Amazon will bring us Four industrial revolutions, together with SpaceX, Blue Origin and other companies, brought humans to Mars.
After all, Bezos is now the richest man in the world.
About the Amazon article, probably more than the sum of Google, Facebook and Apple article sum up more.
Destroyer Amazon: Creating a New Industry We see Amazon as a time-sensitive warehouse retailer, but Amazon is moving toward technology, banking and healthcare because Amazon is daring to invest in a fast and innovative way at the expense of profitability Developable areas. Most retailers and other businesses tend to be powerless to imitate, even companies such as Google have lost their hardware to Amazon, such as the nascent smart audio market.
In the smart audio market, Amazon holds more than 70% market share, even if the Google Assistant everywhere, we still only look at Alexa. In addition to Alibaba, Tencent, Huawei or Samsung, other companies may only be overwhelmed .While the West Amazon, a large technology company, is clearly the number one enemy of future voice search and advertising (attention economy).
Amazon is the nature of the beast Amazon has sold a total of 354 million different products sold, what is this concept? Amazon is entering its heyday, 33 years of history.Unlike the continuous learning of this world, Amazon is also trying a variety of Different new things, has become a beyond the retail, beyond the cloud service, beyond the consumption of AI and logistics and distribution companies.
In addition, Amazon is also involved in the medical field, is developing Alexa smart glasses, soliciting proposals for the company's second headquarters attracted countless attention.Many cities in North America competed to become the second headquarters of Amazon's home.
Amazon subverts the industry, causing countless fears, but let us look at the Amazon in 2017 is a company which is: it is:
Retailer + Cloud Service Provider + Customer Experience Channel + Logistics Network + Home Automation Company + Book Publisher + Movie & Streaming Studio + Fashion Designer + Hardware Manufacturer + R & D Company + E-Giant + Product Search Engine + Customer Keep Funnel = Amazon
However, Amazon is far more than that.You can never simply define what exactly Amazon is a company, but its next development is not difficult to guess, as long as you are sensitive enough to the industry.Also Amazon is slowly developing offline Amazon Store, AmazonGo and Amazon Bookstore, Amazon Fresh Pickup, and others are under development. Do not forget, Amazon also acquired the Whole Foods Supermarket.
In every major market, Amazon probably needs to face up to at least 129 major businesses (where applause should come). Amazon recently released Q3 earnings, which rose more than 7% in just a few hours. Even if Amazon is large Earnings rose 29% over the same period of the previous year, not counting the revenue from the full-service supermarkets, which alone saw an increase of 42%.
Amazon's ubiquitous post-consumerism Given Amazon's pace of automation, what has Amazon developed into? It has an AI algorithm that determines what products to recommend to consumers. It's a company where you order everything and medical supplies No matter what kind of demand you have, the first thing you always think of is Amazon, Amazon, Amazon!
To fuck antitrust scrutiny Amazon is probably the only company that can compete with technology companies backed by the Chinese government, and no one in the United States or any other regime will be stupid enough to disrupt such a company, but Amazon Of the retail market is actually small and very small.American's total online spending last year was 395 billion US dollars, while Amazon accounted for only 23% of them.Therefore, in addition to voice AI and books (65% market share), Amazon did not You imagined so huge, however, Amazon is capable of firmly grasp our hearts.
In the minds of consumers, Amazon most trustworthy. (Oppose, please stand up and promise not to kill you.) If we like the luxury brand of Apple, then we can not do without Amazon. The two emotions are not the same, And consumer confidence in Amazon, with Amazon Prime, the best affiliate system ever, will deepen, deepen, and deepen.
Yeah, why not trust Amazon? Amazon has so many advantages to it
Convenient, Choose More, Affordable Affordable, Cost-effective, Choose More Unprecedented Logistics and Delivery Infrastructure Consumers have a lot of data (arguably the world's most valuable big data) Voice assistant) Growing self-made brands that can find a variety of products Amazon seems to have solidified its position in the robot economy that will last at least 30-50 years in the future. Amazon is no longer a simple e-commerce business, Amazon is a highly competitive tech company in every area of the world, and Amazon is clearly about to grow into a nascent technology, consumer data and innovation company for our generation.
Amazon's huge space for growth Amazon is rapidly occupying the Indian electricity market, and soon, Amazon will also enter the field of medical technology, financial technology, banking and advertising business areas.In the biotechnology, pharmaceuticals, next-generation advertising technology In the days, Amazon could easily beat its rivals with its ecosystem of integrated Amazon Prime, AWS, food service and delivery services.
Amazon, not just the next generation of banks, the next generation of medical and health service centers Amazon wants to unify our health and financial data and integrate it with our spending preferences, how hard is it? Well, it's not as hard as you think. There are tech companies that can manage both our banking and digital medical records requirements at the same time, with no company other than Amazon.When Amazon's mysterious medical technology department - '1942' is no longer mysterious, we know that Amazon is determined Medical services plug in the field.
Alexa's Features Can Reduce Our Toxicity to Prescribe Drugs and Medications Unified Medical Database with Access to Virtual Doctors and Digital Health Services Improved Drug Delivery and Optimized Delivery of All Prescription Drugs AI Can Help Us Match the Right Physician Artificial Intelligence Help Us to Optimize Life Habits, diets, and even manage our emotions, social and mental health Amazon can create a more consumer-centric healthcare experience across industries, including genomics, lineage and health projections to improve health and longevity Based on Machine learning and predictive analytics to provide each individual with a highly personalized dose of medication as well as lifestyle recommendations, short-term health goals and monitoring, bringing AI, compassion and respect to the health care arena
Although in 2017 we felt Amazon just had an e-commerce search engine to help us find the products we wanted, the fact is that Amazon will soon be able to further expand its role to make it equally ubiquitous.
Amazon's ability to use consumer data and consumer trust has given it an unparalleled sales advantage in advertising, and Amazon's consumer ratings are solid and often accompanied by detailed product reviews. Fast delivery brings excellent Consumer Experience With Amazon devices entering every smart home, Amazon is positioning itself as the future search engine - voice search - the leader.
Voice and video will become more widespread by 2020. As IoT devices increase and autonomous vehicles hit, we will have more discretionary attention. Voice penetrates into every aspect of convenience, and attention time will Become the key factor.
Amazon's Thinking Model: The New Business Model As Uber tries to replicate Amazon's core values, the most model Amazon business model imitators may still be counting on Chinese companies, investing heavily in patents, research and development, diversified betting, and time-to-market , And always one step ahead of competitors, but also extremely customer-focused. Few companies can do like Amazon.
Therefore, India's Flipkart want to compete with Amazon is simply fantasy.Even if Apple's ultimate luxury experience (such as iPhone X) in the future also can not compete with Amazon.Apple may become the world's first market capitalization One trillion US dollars one step ahead of the company, but Apple has been 'people old Zhu Huang', totally underestimated.Amazon's dominance in the field of cloud services and determination to enter the field of entertainment means:
'With Amazon Prime, Amazon is minutes away from Netflix subscriptions, and the original video content on Amazon Prime Video will improve dramatically in the future. Netflix wants to compete with Amazon - once again, The truth is that even Wal-Mart can not afford Amazon.
There are really not many companies that really count on AI and innovation, and many of them are facing bottlenecks in their future development. Several companies really dare to say that they can continue to profitably and profitably expand into new business areas like Amazon Maybe you will not see some of Amazon's shadow on Alibaba, Tencent and SoftBank, but Google, who really has the strength and resources to catch up with Amazon, is probably only Google barely enough.
So, if you want to survive in the future, the wisest option is to work with Amazon, or at least, Microsoft, Shopify, and even Cole Stores have learned to be smart.