Global Tablet PC market warmer, shipments in 2018 estimated increase of 0.3% out of even the four-year recession

Set micro-mesh news, tablet PC after four consecutive years of correction, the downside may appear signs of consolidation in 2017. Global market research firm set State Consulting latest study pointed out that in 2017 tablet shipments of about 1.489 million units, the annual recession converged to 5.4%. Looking forward to 2018, due to the slowdown of shipments of several major brands, coupled with the rise of new flat-panel makers such as Amazon and Huawei, the overall flat-panel PC market is expected to turn red. The estimated shipment volume is about 149.3 million sets , An increase of 0.3%.

Jibang, a consultant notebook analyst at Jibang, pointed out that the growth momentum for flat panel devices mainly came from brands such as Amazon and Huawei in 2018. In addition to Amazon and Huawei to maintain double-digit high-growth strength, Microsoft plans to launch new Surface products in the first half of next year, Google may use the promotion of the education market to return to the tablet market, etc., all topics are driven 2018 Tablet PC shipments rebound.

Huawei, Amazon showed positive performance, 2018 shipments continued to see increased

Huawei has performed well in the flat panel market in recent years. In addition to the flexible use of channel merchants' promotion programs, Huawei has opened up a full range of product lines to meet the diverse needs of various consumer groups. The company estimates that Huawei will have 10 million flat-panel shipping stations this year , Will exceed Lenovo, is expected to continue to widen the gap between the two sides in 2018. Huawei shouts out an annual increase of 50% of the shipping target, to improve flat panel shipments positive.

Amazon in the past with the introduction of ultra-low-cost flat-panel market, in recent years, with the expansion of e-commerce services and the strengthening of the ecosystem, in the case of their own mobile phone penetration is still limited, the need for flat-panel devices to meet ecosystem resources services Demand. Collective Advisory estimates that this year's Kindle Fire series flat panel shipments of about 12 million units to 13 million units, in addition to record high shipments, the estimated 2018 is still 5 to 10% of shipments growth.

Parity strategy work, Apple tablet shipments next year to maintain high water levels

Just launched in the second quarter of 2017, the cheap 9.7-inch iPad performs well, supporting Apple to sit tight on the leading throne.Midbon consulting estimates that in 2018, even without the introduction of new size, Apple shipments are still expected to remain at 4,000 to 42 million units The water level, with this year's considerable addition to Apple's tablet market ambitions diminished, next year's price for the 9.7-inch parity iPad operation may not bring support for iOS 11 iPad old models for service upgrades swap tide are Apple tablet shipments to maintain high water level reasons.