According to Gartner, an international research and advisory firm, digital vendors in the Asia Pacific region are both threats and opportunities for global enterprises. Anyone ignoring this need to be at the risk of themselves, especially when building or expanding digital businesses. CIOs should act as soon as possible Identify the most important groundbreaking innovators in the Asia Pacific region and work with strategic planning teams to decide whether to partner or compete with these digital giants.
Gartner predicts that by 2021, 80% of traditional businesses will lose 10% of their market share due to competition from breakthrough innovations or their inability to make breakthrough innovations.
LJ Chun, director of research at Gartner, said that IT executives and executives at global companies are familiar with U.S.-born digital giants such as Google, Facebook, Amazon and Apple, but few know how Asian companies Breakthrough innovation in digital commerce.
Lv Junkuan pointed out: 'If we do not conduct thorough research on breakthrough innovation digital manufacturers in the Asia-Pacific region according to definite business opportunities classification, we can not really make global IT investment a top priority.Asia's GDP growth rate is 1.6 times that of the global market like Technologies such as mobile payment are much more adopted than other regions and reach 1.7 billion Internet users in this market, and no vendor has been able to stay away from the groundbreaking innovation competition in mainland China and the U.S. digital giant in the global market. "
Asia Pacific top ten digital breakthroughs in innovative enterprises
Digital groundbreaking innovators can support or deliver breakthrough digital innovations Gartner defines digital groundbreaking innovators as' anything that is sufficient to cause a loss in a culture, market, industry, or process as a result of a digital function, access, or asset The entity by which basic expectations and behaviors are conveyed offset.
In order to select the leading digital innovators in the Asia Pacific region, Gartner uses a model that takes into account three factors (size, reach and richness) to measure the impact of the four elements of a breakthrough innovation (technology, business, industry and society ). The investment priorities derived from these points of view can provide a clear direction for future innovation.
In the face of the rise of Asia-Pacific digital giants, Gartner believes there are three options for IT leaders to respond to:
Leveraging: Companies with operations in the Asia Pacific region may be at a disadvantage if they also take advantage of suppliers and partners in the United States or Europe, and if the Asia-Pacific market is dominated by revenues, customers or customers, For example, the chief information officer should consider switching to cloud services in mainland China, so that when operating in mainland China, they will not face regulations due to the use of global services or at Geographical restrictions.
Competition: So far, most digital breakthrough innovators in the Asia Pacific region have aggressively targeted consumer and consumer sectors, but now digital giants have shifted from B2C to B2B, government agencies and businesses such as the Industrial and Healthcare Industry , Which opens up opportunities for businesses to create digital platforms or lead the digital ecosystem. Companies that have strong brand strength or have built strong relationships with their customers and partners can reassess past rivals and work with them to build ecosystems , And a breakthrough digital innovator a shorter length.
Cooperation: Global companies have certain strengths that they can use to build partnerships with digital groundbreaking innovators in the Asia Pacific region, including valuable in-house information, global expertise and business ventures that transcend the Asia-Pacific region. Establish a special team to facilitate digital transformation in order to collaborate with the Asia-Pacific giants. The chief of information needs to understand the differences between cultures and workplace models, as these companies in Asia Pacific usually respond more agilely - with a much smaller operational footprint.
Lv Junkuan said: "Every digital breakthrough innovation company occupies a unique place in the Asia-Pacific digital ecosystem and will only grow stronger and stronger." IT chiefs and IT executives must examine whether their own enterprises are suitable for cooperation or competition, and absolutely The development of Asia-Pacific digital giants can not be ignored. '