And Dongfeng commercial vehicles at roughly the same pace to participate in other auto show, November 4, held in Wuhan to 'innovation to lead the future' as the theme of the China International Commercial Auto Show, as the host business, has always maintained a steady style Dongfeng commercial vehicles are still Opened its own show tour with the opening ceremony.However, behind the seemingly simple opening ceremony, it contains different layout ideas of Dongfeng commercial vehicles and previous auto shows.
Marketing transformation from exhibition to exhibition combined
At this year's auto show, Dongfeng Commercial Vehicles brought seven hot-selling models in 2017 and at the same time, brought different transport solutions to various segments of road transport and boosted customers' value through all aspects. Meanwhile, Dongfeng Commercial Vehicles Combining the Wuhan Auto Show, Dongfeng Tianlong China Truck Driver Contest Finals, Customer Value Journey and Wudang Mountain Cultural Experience to open 'China Good Driver Value Trip', through a series of interactive experiences, the company and its customers The distance between, further enhance mutual trust, and create a value community of partners.
Dongfeng Motor Company chairman and party secretary Zhu Yanfeng announced the opening
Dongfeng Motor Company General Manager, Deputy Party Secretary Li Shaozhuo speech
Dongfeng Commercial Vehicle Co., Ltd. party secretary, deputy general manager Zhangzu Tong speech
As Dongfeng Commercial Vehicle Co., Ltd. party secretary Zhang Zutong said at the opening ceremony of this: Dongfeng commercial vehicles participating exhibitors of the 7 models exhibitors, in terms of power, economy, reliability, not only on behalf of the Dongfeng Commercial Vehicle pairs China's truck market trends and customer needs depth understanding, but also on behalf of the Dongfeng and Volvo joint venture in the field of commercial vehicles the highest technical level, Dongfeng commercial vehicles adhere to innovation-driven, open cooperation, stronger and better, win-win development of the latest achievements made .
In recent years, Dongfeng commercial vehicles continue to practice innovative marketing attempt to take this show as an example, Dongfeng commercial vehicles from around the country invited nearly 100 customers to attend the show.Meanwhile, in order to facilitate the convenience of users and truck drivers did not understand the scene grand, Dongfeng Commercial car also invited well-known car commentator Yate live broadcast car, causing on-site customer onlookers and applause.
To tie in with this 'China Good Driver Value Trip' activities, Dongfeng Commercial Vehicles launched the 'Autumn Feedback' campaign prior to Oct. 18, when customers buy cars during the auto show and can enjoy 2000RMB / .
In addition, customers who purchased the vouchers of '1000 yuan to 3000 yuan' during the promotion period can be used in the 'Limited Time Promotion' event held at the subsequent Dongfeng Tianlong China Truck Driver Contest (Season 3) Finals.
Technical innovation push the field of sub-logistics solutions
In 2017, Dongfeng Commercial Vehicle actively integrated resources, based on independent research and development, in line with market demand, has launched a series of new products, of which Dongfeng Denon introduced 450, 520 horsepower tractor, filled the Dongfeng Denon in the horsepower vacancies. At the same time, Dongfeng Tianlong flagship tractor, Dongfeng Tianlong 350 horsepower 8x4 green truck, Dongfeng Tianjin 4x2 truck, and Dongfeng Tianlong Lightweight Edition designed for coal green and regional distributions are introduced homeopathically, Market segments to provide integrated marketing solutions, rising sales is precisely these new products win the trust of customers strong testimony.
Not only this, Dongfeng commercial vehicles also participate in various forums held in the same period such as China International Commercial Vehicle Summit Forum, van technology exchange, Sino-German business cooperation and exchange meeting, truck business big data marketing promotion and other series of activities. Among them, Dongfang Commercial Vehicles hosted China Dirt Industry Forum, designed to work with government managers and industry experts to discuss the development path of a resource-saving and environment-friendly city with a focus on demonstrating the transport solutions for the commercial dung industry in Dongfeng.
In recent years, due to frequent accidents in the industry, news of overloading, speeding and spilling of muck was not uncommon, causing the public to lose confidence in the muck at one time Therefore, for a long time, the transport of muck was labeled as "the pain of the city." In order to effectively solve this problem, Dongfeng Commercial Vehicle has been actively responding to the call of the state and Wuhan municipal government and has made great efforts in technology. Focusing on the core concept of "smart, environment-friendly, safe and efficient", we strive to create intelligent and environmentally-friendly slag transportation solutions of high quality, high value, high safety and high comfort, and have been approved by traffic management departments and sediment transport Industry experts highly recognized.
Sales for the first 7 sales debut
Li Shao-chen, General Manager of Dongfeng Motor Company, said: "As the core business unit of Dongfeng Zhongcao Truck Co., Ltd., Dongfeng Motor Corporation attaches great importance to the business development of Dongfeng Commercial Vehicle Company. During the adjustment period of commercial vehicle company in the past two years, Dongfeng Motor Company Put forward the strategic goal of 'reshaping the industry's leading edge'. Today, commercial vehicle companies live up to expectations and seize the opportunity to actively seize the opportunities in the market. As a result, their business growth can be significantly improved, and we are also full of the business development of Dongfeng commercial vehicles Confidence.
Guest photos taken together
The latest statistics show that from January to September this year, Dongfeng Commercial Vehicle Co., Ltd. sold 131,026 vehicles in total, up 47% over the same period last year and continued to be the strength of the first truck in China's trucks.
Sales soared, thanks to sustained technical and product innovation force. Dongfeng commercial vehicles with parental strategic partnership with Volvo, targeting the international forefront of technology, jointly developed with the Volvo Dongfeng DDi75 series of new generation of high-performance diesel engine, using The latest combustion technology, more than 5% fuel economy, on behalf of the domestic truck more efficient, more fuel-efficient and more reliable development trend.
Held at the same time, the Dongfeng Denon China Truck Driver Contest (Season 3) Grand Prix in Shiyan Dongfeng headquarters started the game, becoming the industry media and netizens attention .From the show to the stadium, Dongfeng commercial vehicles to build a Set a good show and experience in China a good driver trust journey.
As one of the hottest models of the year, Tianlong flagship (H02V-012/013) equipped with the ISZ520 engine has significantly improved power compared with the previous models and at the same time it is light-weight upgraded. This is the highest technical manifestation of the traction industry at present.
Dongfeng Tianlong (TF98), enabling DCi450 engine, vehicle weight 400kg; engine and transmission oil mileage of 100000 km, while the tank to 750L, more suitable for long-distance transport, has become one of the annual sales models.
Dongfeng Denon (K76M) equipped with the new DDi75 engine, dealing with the 7700 market, showing rapid growth this year, while upgrading the original Dragon D530 based on the cab to meet the industry's long-distance transport needs.
Denon KC (K87V) located in the urban muck transport market, vehicle reliability, fuel economy, comfort and other characteristics of the advantages of customer choice is the reason. Tianlong KC (K25V) heritage of high quality, high safety, high comfort, high value of the advantages , Is also the mainstream of current muck transport models.
Tian Jin D530 / KX9V vehicle lightweight design not only low fuel consumption, load and more, and to achieve maximum load quality, while using pneumatic dual-circuit braking system, exhaust brake, improve driving stability, improve emergency braking effect Under the new GB1589 regulation, the model will gradually become the mainstream model in the express transportation industry and the parts transportation industry.
Dongfeng Tianjin 4X2 Natural Gas (LNG) Dump Truck (EQ3180GD5N) In response to the call of the state green environmental protection, this vehicle is also based on green, environmental protection and energy saving, and at the same time it adapts to large climbing force and is more suitable for the construction of urban and rural sand and gravel, Wait.