Intelligent, no limelight in recent years, held in the November 2, 2017 China Household Electrical Appliances Technology Conference, we talked about the most is the appliance intelligent, but the face of smart appliances, consumers do not slot Less, 'tasteless', 'trouble', become a lot of consumers to experience 'smart' after Tucao.
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Jiang Feng, chairman of China Household Electrical Appliances Association, pointed out that in recent years, China's home appliance enterprises have begun to lead the development of home appliance smart technology, but this is also a road that no one has gone through. There will be trial and error costs, household electrical appliance enterprises must be firm in their heart, Trends, looking global, looking for opportunities.
Wave has not retreated to intelligent "flesh and blood"
In the face of intelligent home appliances, users and enterprises are obviously not on a FM, 'internal heat and cold' is the current smart home appliance market an apt description.Data show that the current home smart home appliance user activation rate is less than 20%, while six months later Less than 5% of users will use the smart home appliance function, and enterprises are increasing their investment in smart R & D year by year. To be precise, the input-output ratio of the smart mobile phone is still in an unbalanced state in terms of the current situation.
Industry, the 'home appliance wave is retreating' question has arisen, however, the mainstream appliance business still believe that the trend is intelligent, but we are exploring the current or take a detour.
Dr. Xu Chengmao, vice president of the Central Research Institute at Midea Group, believes that intelligent technology should not only be the enterprise's own technology, but technology must bring the true influence and effect from the perspective of user value and service to be realized. , Convenient family life as the core, and what is good 'waiter'? Of course, take the initiative for the sake of the user waiter ... For example, I forgot to go out on the gas stove, home appliances issued a warning to my cell phone to remind me to turn off the stove This is the passive service, and the active service should be that once it senses that the gas stove has no connection, it will take the initiative to close it for me. This is the active service and the user's intelligence.
Xu Chengmao, vice president of Midea Group Central Research Institute
Explain Word For the word smart, 'wisdom' on behalf of perception and thinking, 'can' on behalf of the expression and action.And most of the current stage of 'intelligence', there is no perception, ability to think, but also inseparable from human control , Just passive loading, but also the lack of personalized, scene-oriented application model, and can not bring much convenience to the user.
'Now we talk about smart, talk more about the phone as a' smart 'remote control, but mobile phones and connections as the core' smart 'home appliances are being abandoned by consumers, smart products from concept to structure are in transition to upgrade There are new changes in the revolution. '
In Dr. Xu's eyes, intelligence should come from the combination of software and content. 'Now, appliance enterprises are carrying software on hardware products, software is for hardware services, product function is limited curing, connection and control is king Phenomenon.And the intelligent future lies in the combination of software and content, hardware to software services, software to bring the simple and convenient, and content to meet the personalized needs of life.He will hardware than the bones of the shelf, and Software and content are 'flesh and blood', only the fullness of flesh, is living, with practical value.
'The four directions of intelligent development, we boil down to the local intelligent, interactive intelligence, scene intelligence and ecological intelligence. Local intelligence requires the product has the perception and cognitive capabilities, can take the initiative to serve; interactive intelligence requirements Human-computer interaction design; and intelligent scene, is the development of specific scenarios, to achieve active service, which involves multiple products interoperability; and ecological intelligence, then up to the ecosystem interoperability, to provide timely and convenient services Is the initiative to help me turn off the gas stove intelligence.
The most important productivity in the data pioneer era
'In the era when data has become the most important productivity, intelligence can not ebb.' "Dr. Zhao Feng, CTO of Haier Home Appliances Industry Group, said in his opinion, intelligence is about to usher in the 3.0 era. In the 1.0 era, it is our home appliance Single product and mobile phone connection era; to the 2.0 era, is the era of product interoperability between different brands, or across the border; to the 3.0 era, we will be known as the whole house smart era, and now belongs to 2.0 The start, to the era of the beginning of 3.0 This progress in productivity is an irreversible force.
Haier Appliance Group CTO Zhao Feng
He pointed out that in the era of single product intelligence, companies only solve the control of a single product, then, each single product must have a separate APP, is indeed very cumbersome; to the era of interconnection, appliances and home appliances, appliances And between people, different brands of home appliances, began to form a community interaction, then the smart home appliances system has been able to generate new data to help enterprises conduct user behavior analysis, the user experience will gradually improve; and to the whole house In the smart era, the household appliances in the whole living room will form their own small communities according to the categories, while the community above the whole house is ecological, which makes the scene of the home more accurate, the data more accurate, and more predictions on user behavior It is reported that at present, Haier has developed a U + cloud core system, cloud core can record, analyze user behavior, resulting in more suitable for the family of small, customized services.
At this stage, Haier intelligent system has been out of the shackles of mobile phones, forming a voice-mediated interaction between people and appliances directly between Haier's U-robot, mirror, Xin kitchen refrigerator voice interaction mode are used. Make this communication more direct. '
Zou Jun, CTO of Rihaila Company, said: 'Just think about how much time we are willing to spend on mobile phones every day and how much time we are willing to spend on smart appliances, but if one day when the whole house is a smart product When you need the information you need at your fingertips and are you immersed in the phone? That's the scale change, the change in the value of the promoted single object, and the new value that is based on the existing data. '
From 2014, the first year of the explosion of smart appliances to the end of 2017, less than 4 years apart, now, Haier's smart water heater has been developed from the mobile phone control to the latest EcoSpa, you can set the temperature of the voice can record the family members of the bathing habits, you can Analysis of user behavior, but also from the national tariff policy to help users save energy, before and after the two contrasts, as the 'fool and smart' control.
The United States IH rice cooker has been able to distinguish the world's more than 2,000 kinds of rice varieties, the best choice of cooking process, will create a World Rice Encyclopedia.
Data-driven smart appliances, will make the world amazing, and this amazing, just a matter of time.