Hyundai Motor Group Nanyang Institute of UM Jaeyong
November 2, organized by the National Information Center Information and Industry Development Department, Hyundai Motor Investment Co., Ltd., Hyundai Group Global Business Research Institute jointly held the fifth session of the Sino-Korean automotive industry development seminar held in Beijing.
Since 2013, China and South Korea Automotive Forum has been held for five consecutive years, in the increasingly fierce competition in the automotive industry, five years there have been many things, China's own brand car, after several ups and downs and forge ahead, Hyundai Motor has been completed for many years After the success of the accumulation, try new and higher breakthroughs.The theme of this session is: the future of the automotive market and technology strategy, focusing on future technology, including new energy and intelligent networking technology.
The following is the modern automobile group Nanyang Institute UM Jaeyong speech Record:
Hello, everyone, I am the modern automotive group Nanyang Institute UM Jaeyong. My theme is the way to future Mobility, look forward to the future development trend.We have also brought a lot of artificial intelligence changes in the field, on the sensor technology There are cars between the mergers and acquisitions, strategic alliances, related to the endless news in our society are changing in all aspects of our automotive areas, especially in the emergence of some revolutionary changes, especially automatic driving can be said that the future will change the car's ecology Is worth looking forward to.
I want to publish the order is this, the car development background, ADAS autopilot, and Smart Car. What is the value of the future car pursuit? Is environmental protection, energy efficiency and comfort, convenience, security, then from the perspective of security , Can not guarantee the safety of the car is also related to this convenience and comfort.For safety we take into account the intelligent, ADAS system, the individual system ADAS, there are some interactive systems, automatic driving, then we gradually evolved into Smart Car, ADAS is the Advanced Driver Assistance System, with the sensor, with the probe on the safe driving to play a supporting role, then the first is ADAS, and then introduce the automatic driving, give you a description of the smart car situation.
ADAS technology development background, in the global annual traffic accidents due to the number of casualties reached 1.25 million people, the loss of traffic accidents and casualties is great, because the bad driving habits, fatigue, driving and driving, ADAS is very important in order to ensure the safety of vehicles, not only in China, but also in various countries in Europe and the United States also attach great importance to safety issues, it is also continuing to strengthen the safety-related standards.In order to minimize traffic accidents, in order to Strengthen the safety factor, we actively develop ADAS technology, but also actively cited ADAS system.
Consumers concerned about the ADAS system is also very strong, with the consumer demand continues to improve, 74% of traffic accidents can be prevented by ADAS technology.According to ADAS research results, 54 years of age over the age of this new technology More and more, increasing by 32% in 2015, reaching 76% in 2015, and increasing the number of other studies. So, as Americans are willing to pay an average of $ 3,500 for autopilot, they are willing to pay for full autopilot $ 4900, then the result of such a survey shows that the future of the full automatic driving is encouraging, there is such a customer needs, customers are willing to pay for this.
In August this year, the American Society for Safety and Security on the ADAS system crash test results were published, it has a special significance. The first police to provide the impact of the data based on the data analysis, as shown, lane change, The collision is reduced by 14%, the damage is reduced by 23%, the side, the frontal collision has reduced the accident.Then there are some cars to install ADAS system, install ADAS system car, if the driver is not good to use this system, some people pointed out this problem. So on the ADAS system I show you the relevant video.
This is the intelligent ACC system automatic cruise system, which is the lane departure prevention system, the ADSD system. This is the intelligent NKLKAS system. This is the Emergency Braking system, which is the emergency braking system AEB system. Whether it is pedestrians or cars in front of it will stop in time. This is the AVM system, which is auxiliary driving early warning system, DAA system. This is the LMP system, remote parking control system, the use of intelligent keys can be parked, The ultrasonic sensor implements this technology. The system will come into a broken stage in the future. This is the high-speed driving assistance system, the HDA system. It is an integrated control system that utilizes this system for 2015 to use Genesis, Car, Tynes car, 10 to 20 seconds can not touch the steering wheel can be autopilot. The above shows you the video is about the ADAS system. We have a variety of technical routes to develop this sensor, increase the sensor, sensor through To enhance the safety of this performance to ensure that the use of this sensor to develop additional features, that is, panoramic Control, LPA. There are navigation, intelligent optimization, and smart phones linkage, as well as optimization of the system.
ADAS system is increasing, ADAS system is more and more complex, its structure is optimized, so that the performance of ADAS has been further improved. ADAS which is the core technology is the sensor cognitive technology, recognition technology. See a car The radar, the radar, the auxiliary radar, there are many, many of the radar, the acquired data and the radar, the radar, the radar, the radar, the radar, the radar, the radar, the radar, the radar, Information on how to identify, it is very important, so the sensor identification technology can be said to be driving the core technology.
This camera can give you a further description of the camera is that we use the AVM system, the camera is divided into three: AVM camera, providing the front of the camera, as well as TOP camera, it presents a variety of views. Panoramic camera, blind camera Etc. The front of the MFC camera, there are lanes, vehicles, pedestrians, automatic cars, traffic signs, night lighting, etc. DSM camera is drowsiness, control alarm, control node and other aspects of the function, it is infrared camera, Eyes closed, yawn of the expression can be identified.
The following is the V2X communication system. This communication system to achieve the integration, breaking the ADAS sensor recognition limitations, extended to non-visual regional, enhance the security and convenience. ADAS it is a cognitive, the field is Limited, it has expanded this range of cognitive. This kind of camera in front of this kind of sensor in the corner of this object and the vehicle can not be identified.We have 2016 years in South Korea West Avenue, more than 20 vehicles chain rear-end, if Have this V2X sensor believe that can prevent such a large accident occurred. V2X system and other cars are also interactive, we participate in the United States, Europe, the global alliance which, with the European and American car manufacturers to cooperate.
Europe and the United States have a technology research and development projects, we in Frankfurt, Germany, as well as the Netherlands, in these countries through cooperation also established a related network. There are V2X domestic projects, the government has Seoul highway, as well as Sejong, We have set up an infrastructure at the crossroads near the Nanyang Institute to test in the field route.
Then I talk about ADAS about the philosophy of development.Our ADAS development philosophy called human caring to provide higher security, to meet customer requirements, to provide convenient features with reasonable cost to provide customers with convenience is our aim. For example, in front of the collision prevention system, in 2013 in the large car, 2016 used in medium-sized vehicles, 2017 used in the light car, we hope that the future models of all models will be loaded with such a system.
Let's talk about the autopilot-related content, and when we get driven, we know that there will be a lot of changes in our lives. Let's watch the video and see what kind of reality this imagination will be. Just the video, we see our photographers, there is our shopping people Ye Hao, to see their life as such a way, that is, we should be the future of the picture.
First of all, when it comes to our automatic driving, we have a total of five SAE levels. From these five levels, we have some confusion about automatic driving and the general public because of their different perspectives. However, there are five After the level to know exactly what to say.We say zero, there is no automatic function.So level may have some lanes or part of the automatic driving, the second is to have an integrated system.The third is to have The fourth possibility is basically to achieve driverless.We know that if we do automatic driving, the system will automatically identify, sometimes divided into third level may give instructions to drive , The fourth level this time does not require human intervention, you can achieve full automatic driving.
Now see the status of our pilot, this is where I refer elsewhere. With the degree of autopilot you can see the focus on driving this incident is not the same attention .Four level we can see in Other things can be done inside the car.We say that the fourth level can be said to be automatic driving, the fifth level may be called not to focus exclusively on driving this matter.For automatic driving, I think the car prices and ICT companies position is not the same When we look at ICT companies who may want more information technology innovations, and then auto companies, they still need something like what we call the steering wheel and the wheels, but the ICT company wants to be completely autonomous These devices, that is to say, as a car company, we must make positive preparations regardless of the possibilities, and we say approach, we can see the relevant instructions below.
We can see gradual evolution of ADAS system, divided into different stages to achieve driverless, based on the ADAS system with some information on the linkage technology, as well as for the driver's cognitive skills, for driving intervention with us For such high-performance control technologies, it would be what we call autopilot, a state in which the autopilot tells about technical aspects of unmanned parts.
We are talking about innovative vehicles or what we mean by innovative companies, and they all have their own actions, and we're going to market through our own driverless cars, and we think working with these start-ups is a more efficient way. Some car companies think they are very aggressive in promoting this part of autopilot, however, there are some startups who are trying to supplement some of our auto parts in the autopilot technology section. We feel divided into such a number of IT Or start-ups, plus car companies or auto-driving related businesses.
About autonomous driving and artificial intelligence parts we have seen some new areas that are related to radar or high-performance identification of such platforms, about the autopilot, the feeling of autopilot from the beginning Simple, very curious feel that now they began to pursue the comfort of some vehicles driving, or safety.At present, autopilot-related business rankings, the United States a company finishing the development of the relevant car prices .It is divided into some prospects Or some other partner's content, I think this form is very subjective, but also very interesting.
Here Ford will be placed in the first place, we Hyundai Motor is mid-stream level. The following is the development of autopilot status, we have just described ADAS system, the high performance, such as Highway Driving Assist has also been done Test, equivalent to the third level. It involved a small incident throughout the development process.
There were some minor announcements starting in 2014, last year we got some clearances, and then we got the license in Nevada, USA And in the future we also worked hard to develop some driverless cars, and then we were at Genesis, or Tucson or Soul models will also be loaded with some of the autopilot function now we will conduct some new data on the new model analysis, hoping to enhance their performance and performance, and here I want to emphasize The ADAS system, its radar is very important, the radar can provide 3D images and its sensor technology is constantly changing, constantly upgrading, so its future development space is also very large, so we are in Sensor part is also continuing to increase our research and development efforts.
IONIQ is our self-driving image technology and there are some similarities to what I've just talked about, which is closely related to the new-energy vehicles we talk about. Now IONIQ is driving on the Las Vegas road , For the more complex road conditions, we have chosen such a route.Is also during the day we also conducted such a driving test, but also in the middle of some of the night driving experiments, we also conducted a long time, two consecutive days of driving This part may be what we have just read. When it comes to driverlessness, in order to be commercialized, in fact, there are still many problems before us.
For example, in the weather is too harsh, or emergency situation, we need to deal with the emergency way, for we said that the high-performance part, we also need to calculate the relevant way, there is more quickly upgrade the map information, HIVI is a Very important technical part.We said that unmanned driving must be carried to the driver in real time related to the situation in which HIVI technology is also very important.When we say the construction of technical design is also very important to use the social The atmosphere is also very important, so in the social atmosphere to actively promote such use is also very important. Information is also good, road infrastructure design is also very very important, our government and car prices is very important, which is very important in the future section.
There are a lot of business changes in the future industry, there are a lot of content inside, this piece of I simply read to everyone, including car, shared technology, in addition to these there are more changes in other industries.In fact, these All of which are related to our way of moving in the future. These business models I know they will provide us with a lot of new ideas that he contacted the technology and the consumer, these technologies can make our future way of moving such ecotypes There are more different possibilities.
There is also a part called Artificial Intelligence that is a hot topic recently, and part of the development of Korean artificial intelligence is not very good, and last year our top Goers and AlphaGo were dueling, and after losing the society to artificial intelligence We are talking about automatic driving, it is a recognition processing, and then deal with it to integrate it is that we feel very important. Is the From sensor to activity such a part of such a way driving environment if very stable or fixed , It is relatively easy to start and execute, but the road conditions are more complex, or emergencies appear more frequently on the road, whether the normal action of the driving, there is doubt, so we must work harder to develop some Identify some of the relevant algorithms to deal with related issues.
We just talked about artificial intelligence such a calculation of the words, the understanding of this piece of the long ago we began to use the camera with the road signal-related judgments, as well as facial recognition part of the driver's facial expression, the state of identification There is also a recognition of driving habits, and one is that the cognitive performance can be greatly improved such a calculation. At the same time, I think the sound recognition is also very important, it is also based on the identification of the calculation method. Speech recognition This part of the Genesis model has been equipped with a part of it, and its recognition accuracy has been greatly improved. Last year in the North American voice recognition part of this, Amazon used Genesis in the speech recognition part, so the voice recognition of this also Get a certain recognition.
On the 21st century innovation Many people put forward the destructive innovation, what is the characteristics of this destructive innovation? I summarized into three points, the first is to share the economic platform; the second is the past and the existing technology of virtual reality Integration and the actual integration; the third is based on customer demand for new value innovation and business model innovation, in this destructive environment, the future development of the automotive industry may be a high degree of network, automatic driving Based on a shared economy, with a number of high-tech integration, and ultimately to achieve a car intelligent, so as to ensure safety, to ensure the stability of the vehicle driving, while reducing the use of cost.
In front of the spokesman also said that on the Intelligent Network, Hyundai Motor Group will continue to adhere to the future development of environmentally friendly vehicles, new energy vehicles, intelligent interchange, automatic driving will continue to explore and we attach great importance to vehicle driving In order to achieve automatic driving and safety, we are also constantly promoting the development of sensors, as well as remote vehicle monitoring, the use of such vehicles in this area is also constantly technical exploration. There are ICT , As the integration of ICTs with the vehicle terminals, mobile terminals, in the future when our intelligent era comes, for our lives to provide more of this convenience and convenience.
Intelligent network can be said that the ADAS system is a focus, to provide users with a variety of services and content, as well as the convenience of all aspects of use. And as a smart network of mobile terminals, in the car can enjoy a variety of Data content, and cloud computing as the basis, the content of the service will be strengthened through the large data analysis, but also for our users to develop more personalized content.
I also did some thinking about the smart connected environment.Shared cars and personal cars, like buses, metros and transportation infrastructure in the physical field to achieve connectivity, as well as own car and other vehicles of this intelligence, through the intelligent network Established in the smart world cars and cars to achieve connectivity in this super-connected state, access to environmental data, video data, system data, these will become big data, through the analysis of big data to further enhance the performance, the future of the car It can be said that it is possible to go beyond our imagination, traffic accidents will be reduced, the traffic problem is solved, the cost is reduced, in the realization of automatic driving, the car can become our resting space, business work space, entertainment space, The realization of this automatic driving, based on the car, this shared economy development, personalized service for users will be developed, the ultimate goal is to enhance our human quality of life, improve safety, reduce traffic congestion, reduce this parking Field to expand our living space, but also for our human production activities will bring more efficient.
Automatically driving this sensor HMA Collectivity Center, becoming more and more complex, in order to ensure the quality of the sensor, the need for this sensor architecture to achieve this optimization.To ensure safe and comfortable automatic driving car applications to ensure that the driver's safety status, timely To enhance the communication between the driver and the vehicle, then the actual application of automatic driving also need to overcome a lot of practical problems, from simple road environment to the stage of advance, automatic driving applications, from the highway to the urban road needs to be improved. Connecting the era of the data will come, the customer value is more important, based on customer value can create new business models, let us look forward to the future together, the above is my announcement, thank you!