October 31, the US group of three quarterly report once caused the home appliance industry has repeatedly caused restlessness, the company in the first nine months of this year to achieve the fast approaching 200 billion total revenue scale, will let the United States ushered in the development of the historical height.
According to the US quarterly quarterly disclosure, 2017 in January-September, the company achieved total revenue 187.9 billion yuan, an increase of 60%, net profit of 16.1 billion, an increase of 17%, net profit of 15 billion, an increase of 17%. Among them, the United States acquired the first three quarters of the Group for the United States to bring 19.8 billion revenue, an increase of 27%, pre-tax profits rose 26%.
It is noteworthy that the first three quarters of the Group's operating costs of 139.5 billion yuan, an increase of 66%, the acquisition of Kuqa brought about a substantial increase in revenue, but also increased operating costs.
The third quarter, the United States Group's revenue to achieve 62.8 billion, net profit of 4.6 billion, owned by the net profit of 4.2 billion, respectively, an increase of 61%, 29%, 26%.
According to the national grid reporter from the United States within the internal executives learned that, US Group 2017 annual revenue is expected to more than 230 billion, annual net profit is expected to more than 20 billion. For the United States, this goal to achieve more relaxed, the fourth quarter coincided with the double 11, double 12 years of the end of the promotion, the United States is also preparing for the 11.3 US brand day promotional activities.
As the United States and the Group's flagship air-conditioning business details, not disclosed in the three quarterly. The executives further to the National Grid reporter said the US home air conditioning business this year, the growth momentum is very good, Home air conditioning in the first three quarters has achieved 70 billion scale, coupled with the central air conditioning business, the entire air conditioning business is expected throughout the year is expected to exceed 100 billion scale .2016 annual US home air-conditioning business revenue scale is 66.78 billion yuan.
The US air-conditioning business changed the momentum of the 2016 momentum began to steadily increase, with its entire market strategy positioning changes are inseparable.According to the reporter further learned that last year the original small swan business unit general manager Yin Bitong served as vice president of the United States and the United States after the president of air-conditioning business , came up with 'Overall transcendence' of market positioning and goals , Before the US air-conditioning business as a whole strategy is 'fully follow.' With such a change, the United States on the air conditioning business management aspects of the more refined than before.
'Comprehensive beyond' marketing strategy, directly on the subject of rival Gree, that is beyond the industry first. It is reported that Yin Beitong previously as Little Swan trader, but also the use of 'comprehensive beyond' marketing strategy and positioning, that is, the first standard industry, which is the first washing machine industry.
According to the executives to reporters further revealed that this year the Little Swan has actually surpassed the industry first. Not long ago Little Swan announced three quarterly show that the first three quarters of the company achieved revenue of 15.977 billion yuan, an increase of 32.53% Profit of 1.143 billion yuan, an increase of 25.18 billion yuan.
According to industry online data, the first 8 months of this year, Little Swan domestic sales share of 28%, ranked second, and the first Haier difference of about 4%, export market, Little Swan shares of 19%, ranked first, Leading the second 9 percentage points.
The current growth of the Little Swan is still in the rising channel, the industry's first Haier current market total size of 17 billion, the executives believe that Little Swan this year will be completely beyond the first.
Home appliance industry observers Liu Buchen with 'stunning' two-shaped form of the first three quarters of the Group's performance, he told reporters that the US revenue and net profit growth to maintain a high level, which revenue growth is more than expected; In addition, remove the library The increase in revenue from the business, the Group's original business growth is also up to 39%, reflecting the US group of home appliances and HVAC business segment is still maintained rapid growth.
At the same time, Gree also revealed the first three quarters of 2017 performance report, according to the report, Gree first three quarters of revenue 1108.75 billion yuan, an increase of 34.51%; net profit of 15.461 billion yuan, an increase of 37.68%.
Opponents of the performance, the executives believe that, compared with the US revenue, 'has been far worse'.
The company's attitude towards the two slightly different.As a new shareholder after the report, Gree Electric in the third quarter was more than 1142 million shares of the company's holdings, the shareholding ratio from the end of the second quarter of 1.24% To 1.05%.
Midea Group is followed by the mid-year report once again to obtain the holdings of the certificate company, holdings 2236.31 million shares, the shareholding ratio from the end of the second quarter rose 2.70% to 3.05%.
Qingdao Haier also announced at the same time three quarterly, its report shows that in January and September 2017 to achieve revenue of 119.19 billion yuan, an increase of 41.27%, attributable to shareholders of listed companies net profit of 5.682 billion yuan, an increase of 48.48% The
Liu Buchen that the three white giants three quarterly results are very good, and the overall situation of the black power enterprises to form a strong contrast, China's home appliances are increasingly showing 'black and white' characteristics.