On October 26th, Haier washing machine launched the world's first Yee Union ecological alliance was established in Shanghai.It is reported that the alliance will be the first quarter of next year, the official landing, by adding clothes for the RFID 'chip ID card', will achieve intelligence Clothing digital management, to provide clothing to buy, washing, care, management and wear through the whole life cycle of the solution, allowing users to enjoy the integration of intelligent clothing butler service.
It is understood that Haier washing machine successfully joined, including the good news and other eight well-known clothing brand, clothing clothing technology provider of small B together and the Chinese clothing associations and other professional bodies, including a number of clothing-related businesses, joined the clothing ecological Haier washing machine related personnel said that after the establishment of this alliance, through the clothes to add RFID chips, a clothing will have a 'identity card', from the manufacturer to the sales store to the user family to form a complete industrial chain , Allowing users to enjoy from the production to the purchase and then to wear through the whole process of intelligent care experience.
To purchase the scene, for example, because the clothes in the factory by the small B added to the RFID chip, clothing brand can collect user information, tailor-made for the user clothing, or the first time to recommend excellent products, push the most appropriate Clothes on the one hand allows users to buy in the shortest possible time to get the best clothes, on the other hand so that clothing enterprises to achieve accurate marketing, improve user viscosity, do both.
In the clothing care stage, equipped with clothing identification technology Haier intelligent washing machine, clothing can accurately match the washing process.Two leather, silk and other machines can not be machine wash, the Union will also provide emergency service staff, to achieve high-end clothing , Shoes and bags of professional dry cleaning + care services.
And extended to the clothing management, wear the field, thanks to the clothing around the intelligent hardware clothing care cabinet, Haier LOHO smart wardrobe mirror to join the clothes in the closet you can enjoy the professional drying, ironing, in addition to taste and sterilization and other care LOHO smart wardrobe mirror through the Kant New Group's 3D body measurement algorithm, with 3D dressing, body measurement, fitness and many other 'black technology' through Haier's clothing network RFID, LOHO smart wardrobe mirror can automatically display clothing Material, type, color and other information, to provide users with the most appropriate wear service, but also a key to buy and enjoy the clothing steward's intelligent service.This is Haier washing machine in the field of ecological research a useful exploration, the ecological boundary expansion To the garment industry chain downstream, to achieve further upgrade the ecological connotation of clothing.
It is noteworthy that, after the establishment of Haier Yidian Union, will also provide shop services for merchants to join, including intelligent washing machines, clothing care counters and a series of free hardware services, businesses can get products, value-added services, online services and Under the care and other service benefits, and users can also enjoy in the franchise from the clothes to wear to wear the whole process of service.
Haier washing machine clothing Union ecological alliance is an open strategic platform to break the industry, brand boundaries, to achieve multi-brand interoperability with the clothing area, other intelligent enterprises can easily access.It can be said that Haier washing machine is building an open, shared To protect the industry networking platform, to promote direct communication with users, consumers, the formation of a symbiotic share of the nursing care ecology circle to promote the upgrading of the entire health care industry development.