Italian light luxury women's brand Luisa Spagnoli is accelerating its global distribution, Munich, Prague and Cairo stores in succession, with the well-known chocolate brand Perugina cross-border cooperation is also advancing.
Luisa Spagnoli SpA originated from Luisa Sargentini (with Annibale Spagnoli after graduation surnamed Spagnoli) in 1928 began in Angola rabbit hair fabric production business, after several generations of the development of the company will gradually grow, the company is mainly engaged in the design of light luxury women , Production and sales, 2016 sales reached 128 million euros.
Luisa Spagnoli opened its first branded boutiques in Munich, Germany, on October 10th, which is located on Theatiner Street (Munich's high-end fashion brand stores) One of the Preysing hotels, the shops area of 150 square meters.
Luisa Spagnoli S.p.A president and CEO is also the fourth generation of the brand founder family members Nicoletta Spagnoli in the Italian media MF Fashion said: 'We decided to invest in a city like Munich, clothing, accessories and brand just a few months ago to open the first line of glasses product distribution. Brand into Munich On the one hand depends on our long-term feedback on the feedback of German consumers, they have been the Italian brand loyal enthusiasts; on the other hand depends on our brand since the beginning of the year in the electricity business channel to achieve rapid growth To the vast business opportunities, the sales growth of this channel reached 68% year on year.
Luisa Spagnoli, which is about to celebrate the 90th anniversary of the establishment of the Italian light luxury women's brand expansion of the global ambition far more than that, in addition to Munich, the brand recently opened in Prague and Cairo opened a store which, Prague shop in Centrum Chodov shopping And the Cairo shop is located in the local one of the largest shopping mall City Stars, and in the early 2016, Luisa Spagnoli has entered the US market (see "gorgeous" reported) .2017, Luisa Spagnoli Of sales is expected to achieve 5% growth.
At the same time, Luisa Spagnoli and the founder has created another big brand Perugina's cross-border collaboration is also advancing. Perugina was founded by Luisa Spagnoli and Francesco Buitoni, Leone Ascoli and Francesco Andreani in 1907, and the growing product line has also grown from the Italian national chocolate brand Baci. Perugina 1988 by the Swiss food giant NESTLé Nestle's Italian subsidiary acquired.
Nicoletta Spagnoli concluded that 'this year we and Perugina jointly launched Luisa by Luisa Spagnoli fragrance gift box has been exhibited in some Luisa Spagnoli stores in Italy.It is the perfect craft to make 'Made in Italy' stand out from other countries and regions in the world.We will uphold Ms. Luisa Spagnoli's usual idea , Continue to promote more and better products to the rest of the world.
