19 morning, the 21st Ningbo International Fashion Festival in Ningbo International Convention and Exhibition Center opened, the exhibition has more than 40,000 square meters, more than 1,800 booths, more than 200 clothing brand exhibitors noted that with the taste of consumers More and more 'Diao', many Ningbo garment enterprises have begun to focus on the development of the trend of clothing custom private market.
1 love the United States launched the TV drama 'role clothes' custom
In the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States, "This is the heart of the craftsman, will not change, change is how to better serve the customer." India Heming Ming said that 10 years ago, an age of clothing span of 10 years, and now has been reduced to 5 Year, personalized clothing has become the first choice, therefore, in addition to mass production of clothing, they have quietly modern large-scale production to high-end customization and customization.
I am the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States and the United States, In the first half of life ", Ma Yi Li played Luo Zijun, wearing a fire red coat, showing the feminine charm, beautiful, love the first batch of private custom 'Luo Zijun' red coat has been off the line. Yuan Quan played Tang Jing is Successful professional women, natural elegance, dignified dignified 'Tang Jing' service has also been customized the first batch, as Shanghai, Guangzhou and many other first-tier cities, some senior professional women in hot commodity.
AMY said that the popularity of this year's clothing is neutral, women are more elegant and free and easy, men are more self-cultivation .In general, H-type version is more suitable for young women, X-type version of the bias in older women, Customized for customers, they will provide the most appropriate version of the type.
2 Younger acquisition of the US men's brand
(YYG), this year, Younger has acquired the United States has 130 years of the United States, the United States and the United States, the United States and the United States, The history of the Hart Schaffner (Hart Schaffner Marx) brand, and the product of the Chinese transformation.Hart Max is one of the most popular brand clothing innovation, creating such as the first use of zipper, the first to establish a fabric test Laboratory and many other first, the current brand has been in the country layout 447 stores.According to the introduction of the brand this year in China's sales are expected to achieve substantial growth, the growth rate will be far more than its performance in the US market.
3 Shanshan's 'Super Fan' clothing shiny clothing section
For Shanshan, the highlight of this year's clothing festival is with the super-range of the 'national captain' Deng Chao hand in hand, to create 'continue to go beyond' Shanshan individual brand. Shanshan clothing goal is to open 'super Fan children' Era, to provide customers with 'personalized' custom. According to Shanshan designer, 'super range children' series is Shanshan clothing 2018 strategic product line, will bring people different fashion and beauty, Deng Chao is a Bit with a distinctive character of the 'super Fan' actor, its sunshine, health, Variety of the image, but also with the 'super range of children' series of positioning is very fit.
In 1989, Shanshan's slogan 'Do not be too chic', set off the feelings of men in that era.Currently, Shanshan in the brand building, covering the leisurely young customers and business customers, to achieve the brand of two-lane 2018 years, Shanshan clothing brand strategy to upgrade the road again set sail.
4 Romon Women has started large-scale private customization
Luo Meng's private customization service is also vigorously advancing, according to Ningbo Luo Meng Garment Co., Ltd. regional manager Zhu Meng Di introduced, Shanghai, Anhui, Hunan, Jiangxi, Hebei, Shanxi and other places, Luo Meng women's private custom shop has been fully rolled out In the men 's main pavement, there is a regional specifically open to the ladies, models, layout can be free to choose, there are designers tailored for the customer tail .. It can be described as Variety of Colorful feathers, the same originality.
