Recently, Shenlong Automobile Wuhan three factory 80 million vehicle off the assembly line, since 2013 put into production, Shenlong three plants has always maintained a high yield. At the end of May 2014 100,000 new car off the assembly line, 3 and a half time, Shenlong Wuhan Three plant production to achieve 8 times growth.
Shenlong Wuhan three plants are divided into two phases of construction, put into operation in two months to open the double board production, 10 months time production reached 100,000, put into operation three new models, has created the Shenlong Wuhan automobile vehicle factory construction history A number of new records.
At present, Shenlong Wuhan three factory annual production capacity of close to 19 million, in the high-speed operation of production, 2016 Shenlong Wuhan plant won the Dongfeng company '2013 years and 2017 for two consecutive years to obtain PSA Group global industrial field' - Best Factory 'Award.
However, in the Shenlong three plants ushered in the first 800,000 vehicles off the assembly line, known as the 'PSA Group Global Model Factory' Shenlong second plant recently will be transferred to be transferred, and the purchaser for the production capacity has been tight Dongfeng Honda In this regard, Dongfeng Honda related to the headlines that have not heard of the matter.
At present, the news of the transfer of the dragon factory was uproar, although both sides are rumors, but the industry has a very high concern, which is mainly due to the past two years in the Chinese market downturn in the Chinese market.
According to public data, in 2016 the French car market in the Chinese market accounted for 2.50%, to 2017 accounted for down to 1.72% this year, the dragon down sales target, from the beginning of the double brand 700,000 to 402,000. Recently, Dongfeng Citroen and Dongfeng Peugeot two major brands of personnel changes, exacerbate the instability of Shenlong Automobile.
In order to make the Shenlong car 'back to the track', in an internal meeting, Shenlong Automobile 2018-2023 'three-step' strategy, that is, 'a firm foothold, back to the track, excellent development' medium-term business plan The
Dongfeng Motor Company Deputy General Manager, Shenlong Automobile Chairman An Tiecheng
Shenlong company chairman An Tiecheng clearly put forward, 'return to track' three important indicators is the market share to reach 3%, that is achieved in 2020 sales of more than 700,000; the company's operating margin to achieve more than 5%, and Quality to reach the top three levels.
To this end, Shenlong car based on the market environment and the company to adjust the status quo, to take a series of measures, including reducing dealer inventory, adjust the business policy, boost the confidence of dealers, to carry out marketing reform.
This time, Shenlong car three ushered in the first 800,000 vehicle off the assembly line, the performance of the market downturn in the dragon, is undoubtedly a touch of bright colors, but also boost the morale and confidence within the enterprise. Back to track, on the right track, we can only wait and see.