Everything from 40 years ago to talk about the last century 70's, the United States suffered two consecutive oil crisis, has always been the main displacement of the US auto industry suffered heavy losses, Nissan rely on the incomparable reliability and excellent fuel economy Quickly in the US market a firm foothold.
By the mid-1980s, the US economy began to recover quickly under the leadership of President Reagan, and the development of Internet information technology was an indelible contribution to the recovery of the US economy, and in this context, the demand for luxury cars was increasing , A number of car prices began to enter the luxury car market.
In November 1985, Nissan quietly assembled a team of outstanding people set up a 'Horizon team', the group's goal is only one: to create a luxury car brand can challenge the luxury car brand, Concept. Own 'challenge' gene Nissan luxury car project which opened the curtain.
Mysterious sky
Human beings are born with 'challenge' gene species.From ancient times, humans are constantly exploring the surrounding world, whether it is the ancient times to climb the mountain to find prey, or modern Columbus ocean navigation found the new continent, or modern human To explore the infinite universe, so that the spirit of the challenge of hard to lead the human spirit of all things long.
Flying by Wire wire-steering system originated from NASA Aerospace Technology
As a typical representative of the crystallization of human wisdom, spacecraft on the application of a lot of mysterious 'black technology', which has been widely used is born in the United States Apollo plan Flying by Wire wire steering system .1964, Apollo spacecraft Once equipped with this system flew into space. Since then this technology is more gradually in the fighter, civil aircraft to be applied, while Infiniti is the first to apply this technology to mass production car car prices.
Infiniti wire to DAS
Infiniti's wire-steering steering DAS pioneered the transfer of mechanical transmission into electronic signals to achieve the automotive steering system from the mechanical to the electronically controlled epoch-making forward. Steering to DAS has three sets of electronic control unit (ECU) according to travel traffic and steering wheel Rotation speed, speed of the integrated calculation, intelligent control of the wheel steering angle and reaction speed, to create no delay, no deviation, no jitter and personality customization steering characteristics.
More than 40 years of aerospace history validates the reliability of wire-steering, while Infiniti's wire-steering steering DAS has three sets of parallel-connected electronic control units (ECU) and a spare mechanical steering system that ensures foolproofness with multiple safeguards.
Free wind
In the enthusiastic topic of the young people, F1 has been on the list, how many people dream of driving like a wind in the track ride. Infiniti as a luxury brand in the young upstart, the same frenzy of F1. More importantly, Infiniti is not through the sponsor F1 team brush 'sense of existence', but as a Renault team's technical partner campaign F1 stadium.
Infiniti is the Renault F1 team's technical partner
From the beginning of 2016 to now, Infiniti has their best at the hybrid technology used in the Renault F1 racing above, and then accumulated experience in the game back to the production models which. After more than ten years of hybrid technology research and development , INFINITI Direct Response Hybrid® (INFINITI Direct Response Hybrid®) in the successful realization of low fuel consumption at the same time, still maintain the Infiniti brand has always been efficient output and fast response characteristics, and has a very high reliability.
Infiniti High Performance Hybrid System
F1 as the highest scientific and technological content of the car race, but also represents the development direction of the automotive industry technology, and hybrid technology, is the current increasingly serious environmental context, the car for the energy-saving emission reduction used by the most practical new technology. Is already serious, how in a strong urban haze to get a fresh air, for consumers has become a top priority.
Infiniti want consumers to think, timely 'forest' into the car, to create a very innovative 'forest air conditioning system.' The reason why the forest can make people feel fresh, not only because of the large and small forest air , But also the fragrance of vegetation, the right humidity and a lot of negative ions, and these, Infiniti's forest air conditioning system can provide.
Infiniti original forest air conditioning system
The system monitors the air quality in real time through the sensor. When the air pollution in the vehicle exceeds the standard, the system will inhale the outside air and filter the pollen, odor and most of the allergen with the filter element made with grape seed polyphenol. The fresh air passes through the duct and comes to the lower part of the center console with a fragrance of green leaves and fragrant wood spices. It will melt into the natural aroma of some trees and green leaves in the air. Humidity sensors located inside the rearview mirror Through the detection of the window fog to adjust the air conditioning dehumidification mode to maintain the appropriate humidity inside the car when the air reaches the air outlet, the negative ion generator to produce a large number of negative ions mixed into the air.Finally, the system according to the amount of sunlight and outdoor temperature, Imitate the natural wind flow patterns and frequency to blow the air into the cockpit, creating a pleasant feeling of walking through the forest.
Dare to be the first 'challenger'
The car has been the birth of more than 130 years, the history of the internal combustion engine is longer, but the internal combustion engine technology for a long time since there is no substantive progress in the last two or three decades, the engineers most of the place is the 'variable valve' , And has clearly encountered a bottleneck, and even to the 'Guizhou donkey poor' point.
In order to improve fuel efficiency, one of the most effective way is to improve the compression ratio, but the higher the compression ratio, the more prone to knocking, while some can improve the compression ratio and can prevent knocking technology, although the fuel Efficiency, but it limits the output of power, fish and bear's paw can not have both?
Infiniti new 2.0-liter VC-Turbo (variable compression ratio turbocharged) engine
Perhaps most of the car manufacturers have 'default' this state, but Infiniti dared to challenge this world technical problems in the September 2016 Paris Motor Show launched a breakthrough new 2.0-liter VC-Turbo ( Variable compression ratio turbocharged) gasoline engine.
Infiniti's VC-Turbo variable compression ratio technology uses advanced multi-link mechanism to timely and quickly enhance or weaken the piston and cylinder contact, and monitor the vehicle's driving state and the driver's operation, the timely choice of the best compression ratio The VC-Turbo engine can provide a compression ratio from any ratio between 8: 1 (high performance) and 14: 1 (high performance).
Infiniti new 2.0-liter VC-Turbo (variable compression ratio turbocharged) engine internal structure
VC-Turbo variable compression ratio turbocharged engine maximum power output of 200 kilowatts (272 horsepower), the peak torque of 390 Nm, so that it can be performance with a specific six-cylinder gasoline engine comparable to the energy efficiency Is much better than the latter.
Infiniti's VC-Turbo variable compression ratio technology represents a leap-forward development of internal combustion engine technology that combines innovative technologies such as liquid cooling, fuel injection, catalytic converters, and turbocharged systems to achieve a great leap in internal combustion engine technology The advent of variable compression ratio engine will set a new benchmark for engine power, efficiency and emissions, which indicates the future direction of power system development.
Can be seen, Infiniti brand since the birth of no limit to their own, whether in product design, or in innovation and technology, Infiniti has always been challenging the traditional, breaking the industry limit, it is because of this dedication, only to ensure the Infiniti Long-term vitality and potential.
Infiniti 'Challenger' brand strategy
In April this year, Dongfeng Infiniti in China released a new 'Challenger' brand strategy, and to create a series of unique brand and product experience platform, with a wealth of product lineup and innovative marketing activities, and strengthen the target customer's emotions Link, deepen emotional resonance.
Only half a year, 'Challenger' brand has achieved initial success, Dongfeng Infiniti sales in August 4,027 units, an increase of 18%, 9 month sales is the highest in history, reaching 4,479 units, an increase of 19%; 1-9 months The cumulative sales of 33,804 units, an increase of 16% in the fierce competition in the market to maintain a steady growth trend.
'2017 Infiniti SUV Challenge Road' has been officially set off
Infiniti for its car products to create the 'potential awakening' challenge has come to an end, and achieved good communication effect.And for its SUV products, an important measure - '2017 Infiniti SUV Challenge Road' has also officially set off to conduct a Cross the East and West, longitudinal north and south, driving a total mileage of more than one hundred thousand kilometers of the challenge trip.
With the increasingly rich product lineup, full capacity reserves, as well as powerful new products and new technologies, 'Challenger' brand just right in the right time, I believe Infiniti will be in the future luxury car market as much as the release of unlimited potential The