Following Jia Yue Ting, music, then the second CEO may have to leave.
Yesterday, there was news that Liang Jun has recently submitted his resignation. "Chinese entrepreneurs" the first time to contact him, get the reply is, 'rest at home for some time', as to when to return to work, he did not give Out of reply.
Subsequently, there are Internet TV practitioners in the circle of friends confirmed that Liang Jun will indeed leave, and commented 'music TV will come to an end.' Also separated by the leave there are music video market marketing senior vice president and music as the new CMO champion.
Leigh executive resignation is no new things, but Liang Jun's departure for the precarious music, is undoubtedly worse.Liang Jun and Ren Chuanjun Sun Hongbin are appointed after the appointment of new executives, especially Liang Jun, was Sun Hongbin sent High expectations, is optimistic about the top high-level was entrusted with the task, as one of the three main business music CEO.
In the analysis of the reasons for the resignation of Liang Jun, the media invariably point to Zhang Zhiwei, is the music as the new CEO's job changes squeezed out of Liang Jun.
Zhang Zhiwei himself to the "Chinese entrepreneurs" to respond. September 13, Music Watch has issued a personnel announcement, the appointment of Zhang Zhiwei as the new CEO and music as senior vice president of music, to report to Liang Jun.
'Business and the team are gradually revitalized, hoping to restore the flow of the season.' Zhang Zhiwei so describe the current working conditions. Sales Zhang Zhiwei a job is in Jingdong, joined in 2013 after the music is responsible for the new business Sales, after the next step to build music line of sight under the sales channel Lepar.
At the end of last year, Jia Yue Ting published an open letter, sales to make the first organizational structure to adjust the establishment of music as the ecological sales and service platform (China), by Zhang Zhiwei. With Jia Yue Ting gradually withdraw from music management and Sun Hongbin's entry, the platform soon , In May this year, music as the sales system has been a time adjustment, when the new president of the music as announced by Liang Jun, super TV sales channels in the whole channel to return to the new music. Adjusted, Liang Jun straight tube super TV sales. Development is in September Zhang Zhiwei served as a new CEO.
But there are also analysts believe that Liang Jun resignation is not Zhang Zhiwei overhead, but the music is really no money.
Earlier this year, Sun Hongbin took over the music when the selection of the three cash flow the most ideal business: music, music, television, music, especially music has always been a good cash flow, but this business is not quickly from the low tide Turn over, but depressed.
China Yikang data show that music TV in January to July this year, sales accounted for more than 50% year on year decline, '618' business promotion period, sales fell 57% last year. Analysys data also show that music video active users In the past few months gradually decline from the beginning of nearly 60 million down to less than 35 million in August.
Music as their biggest annual electricity business activities in the performance of 919 is not satisfactory, last year had 15 hours to sell 576,000 TV, but the Ovid cloud data show that the first 39 weeks (September 18 to September 24), music TV sales are not in the top ten, total sales ranked tenth.
In the face of such achievements, Sun Hongbin as chairman of the board is clearly unable to let its deterioration, Liang Jun may be dissatisfied with Sun Hongbin dissatisfied with its failure to lead the performance as optimistic about the track.
In July this year, Liang Jun accepted the "China Entrepreneur" exclusive interview, said, 'music as the core of the future ecological content and television.' And that the new future will also be injected into the listed company system, to maximize the benefits, It wants to be a new company with cash flow, profitability and big enough market value. It's not enough to watch music and need to let content and TV cooperate. 'Liang Jun has said the fastest in 2019, The new will be injected into the music Watch, but things have not yet finalized.
As the music as CEO before the CEO, Liang Jun is mainly responsible for the new music, the music is not familiar with the business. Sun Hongbin decided to invest in music before the two sides have agreed for the music Watch CEO to seek the right candidate, 'then Jia total, Sun always find me , My heart some hesitation, because still want to focus on music in the field of music. 'Liang said.
When someone asked him in the end surnamed Sun or surnamed Jia, he replied calmly, 'I do not surname sun nor surname Jia, my surname music. They love to talk, I do not care, I put myself in place on the line , Because I did not serve for Jia Yueting, nor for Sun Hongbin personal service, I was for this company.
And even this position in his view is a firefighter, 'I told others that I was temporarily when the CEO, human debt, emotional debt, commercial debt, I want to sort out the debt, this CEO is not good.' Music Watch CEO this position only to be less than 5 months.
Five and a half years ago, Liang Jun left Lenovo and Jia Yue Ting with music TV from 0 to 1 to complete the process, the past few years, music TV has been the leader in Internet TV.
Liang Jun Jia Yue Ting evaluation is very high, 'Jia Yue Ting business is definitely not investment, he spent his time in the inside.' Start electricity sales, the two people at the time of the electricity business platform, 'every Saturday, Sunday afternoon All in the study, a little bit out of death. Can you imagine a chairman who does not do anything else to study these things every day?
Sun Hongbin after the Lord, the outside world has speculated that its' control desire 'strong, and the original music as high-level is not easy to run, in the evaluation of Sun Hongbin style of doing things, Liang Jun that its' processing things very decisive, considered very clear, Can take an urgent and strong response.
In that interview, when asked about his mission as music CEO, Liang Jun replied, 'First, I have to let the company over; second, let the company become a respected company, The credibility of the company.We said that the financial problems lead to the commitment of all parties can not be fulfilled through my efforts to the value of the shareholders of the board as much as possible to explore the first let the boss company system to stabilize the situation, then focus to the future There is a chance to become the leader of the position.Third, a business final result is actually relying on people, and finally I want to re-form a new core system of management team, we all tide over the difficulties, together to expand the future business.
This sentence to say 3 months later, Liang Jun choose to leave music as. Who will be music as the new CEO?