Huawei Fellow Ai Wei: Kirin 970 will help Mate10 increase the four major perception

Operator World Network Tan Qiao / text

Recently, the unicorn 970 officially debut in the country, this is known as Huawei's first artificial intelligence mobile computing platform products become a hot topic for a time, not only about the performance of the product itself, the industry for this smart chip can bring to the industry What kind of impact is also quite interested.Although, for the unicorn chip whether the external sales of this issue, Huawei Fellow Ai always said that 'we do not have so much resources', but in the development of cooperation on the issue, he said that artificial intelligence technology is a Basic capacity, the future will be driven by the development of application scenarios.

To this end, Huawei will be the unicorn 970 as artificial intelligence mobile computing platform open to more developers and partners, so that developers get Kirin 970 powerful AI force, to develop a more imaginative and new experience of the application, Common to create a better future for mobile AI computing applications.

Huawei Mate10 will carry the unicorn 970

According to the operator world network to understand, the unicorn 970 integrated 5.5 billion transistors, using TSMC 10nm process, energy efficiency compared with the previous generation products increased by nearly 20% .In addition, Kirin 970 unique place is that there is a artificial intelligence operation Specially designed NPU, Huawei on this basis to build HiAI mobile computing architecture, in order to improve the APP and AI-related applications processing efficiency.

In accordance with the laws of the past, Huawei flagship aircraft will generally use the unicorn series of chips, and Kirin 970 as Huawei's first artificial intelligence with mobile computing platform, will naturally be applied to the latest generation of flagship mobile phone, that is, the upcoming Huawei Mate10. , It seems that in addition to Mate10, other Huawei mobile phone is also expected to use this artificial intelligence blessing of the chip, but also to the other hand, But it also depends on the Huawei terminal product strategy.

Chip function to rely on mobile terminal to achieve

A product features the most important reflected in those places? Ai Wei in the interview in the answer is 'consumers can perceive the value', which includes four aspects, artificial intelligence, camera, audio-visual experience and battery life. Function to rely on the smart phone, and users can directly in the process of using the phone to perceive its function than these aspects, it seems that 'consumers can perceive the value' for a product is very important.

On the artificial intelligence, Ai Wei said that this has just begun, where the future focus, how to find a better application and how to cooperate with the software still need to continue to explore, but he expressed optimism for the future.In addition to chips, algorithms and applications are also very important , In some way the algorithm and the appropriate combination of the chip, the application may become a point of the outbreak.

At this stage there is no complete artificial intelligence power structure

Huawei has said that cloud intelligence and terminal intelligence are complementary relationships, the use of intelligent technology to improve the efficiency of traditional industries and the terminal to bring the value of the user more Really, it is even possible to subvert an industry with new artificial intelligence, but Ai Wei believes that 'a complete artificial intelligence power structure' is not what can be achieved at this stage, even if there is also unstable.

'Ecology' is now mentioned numerous times, and Huawei's proposed ecological and the difference between others is compatibility. Ai Wei frankly, from the application layer down, Huawei hopes to build is as far as possible compatible with the ecological, from Its support Tensorflow Lite, Caffe, Caffe2, etc., the different software functions can be applied to different data units can be glimpse of a 2. From the AI ​​chip layer to the framework layer, and then to the application layer and application layer, are to 'keep compatible '.

Kirin chip will continue to focus on vertical integration to enhance the competitiveness of Huawei mobile phone differentiation

However, after so many years of development, Huawei chip is still no plan to push to other manufacturers. Ai Wei confirmed this point, as to why not consider the external sales, Ai Wei's explanation is 'we do not have so much resources.' Huawei can own Service is good 'has spent a lot of effort,' Kirin chip hope to focus on vertical integration, enhance the competitiveness of Huawei mobile phone differentiation, to provide users with better innovation and consumer value.

Operators of the World Network that the competition of high-tech enterprises lies in the industry to determine the accuracy and accuracy of the development trend.From the development process of Huawei chip, the pursuit of its business advantage is not directly increased, but make every effort Do the right thing, focus on consumers and more valuable things, in short, to do more from the consumer products, so as to allow consumers to perceive, otherwise the technology and then advanced, money spent more is useless.

Finally talked about the biggest difficulties and success factors that Huawei chips have come across all these years, Ai Wei said that the choice of engineering resources is difficult, but it is also a prerequisite for future trends. Of course, when it comes to success, he That this is not relative to other enterprises in terms of, but according to the user expectations of the degree of satisfaction to meet the expectations, that is, to the user as the center.

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