Recently, after H & M see Justin Bieber x H & M 'Stadium Tour' can not help but fall into the contemplation, in recent years more and more singers during the tour to launch their own Tour Merch around, set up pop-up limited stores to sell their clothes, And even a lot of singers or artists who have set up their own clothing brand, I believe that many AUO also bought a single for this.
Of course, accompanied by great attention at the same time, these by the star, icon launched clothing is also a huge controversy, star, icon launched clothing is to share with the fans 'clothing taste' or simply 'suction gold'? I do not know you There is no discovery, anyway, feel the following full of routines.
Gimmicks are bigger than design
Speaking of big brands to do the brand, so that we can not be big urch? Before the conference before the release of various spy photos, and Apple conference 'crash', recruitment of 1,200 'temporary actor' model 'only multi-racial Women ', refused all the media admission ... I believe that no star will have such a cursive Kao Ye mind, but in YEEZY Season 1 set' myth of the industry ', the other four seasons did not gain much praise, and people Focus is always at the foot (YEEZY shoes), and rarely on the body.
Like Justin Bieber, he also invited his favorite designer Jerry Lorenzo (it should be, after all, its brand is wearing FEAR OF GOD every day) to produce their own tour series of products.
But the same thunder and little rain, produced and did not imagine the excellent, but put on the FEAR OF GOD this high price, will naturally make fans more easily accept their own Tour Merch high pricing?
And GD right Zhi-long brand peaceminusone believe that we are not unfamiliar, in the pre-GD strong artistic atmosphere of the bedding, Peaceminusone want to build into an art brand.
But even though Peaceminusone's official website most of the single product often shows the state of Sold Out, and everyone on the brand reputation is not as expected.
The price of the product is relatively high but do not go to heart, even with a mess of money, I believe that in most of the impression of AUO, Peaceminusone its most profound must be nearly 200 yuan a clip (or the original price ...)
Do not change medicine
Some people say that a good song can play ten years, that design? Like Ding's Tour Merch design on the good-looking and not good-looking on the matter, Kelvin did not say, but with Forever 21 and H & M's joint Style and pattern is almost no change, its sincerity can be seen ...
▲ left for Stadium Tour Tour Merch; right for Stadium Tour x H & M
Before also heard friends Tucao said: This is what sub-joint name? Why not call foundry?
And then back to kang Ye, from YEEZY Season 1 to YEEZY Season 4, monochrome fashion style is still not much change, had to line up the purchase of the YEEZY Season series is no longer magical, the poor is YEEZY Season 3 is reduced to the sale of the discount The way
▲ YEEZY Season 4
Although this year's YeeZY Season 5 with new color, new material, to break the boring 'beggars wind' style, more mature, but not enough amazing. But if Kanyan no longer create a deep tricks, Then the name 'Kanye' will not become Old News?
▲ YEEZY Season 5
Joint Dafa is good?
Two units, or a number of single product for the joint planning, is to reflect the cooperation of different brands of culture, or to show the best means of design team creativity.When it comes to the joint star icon is actually a lot of brand , Many brands often through joint cooperation to earn topic, to absorb the audience of different circles.
In so many of the joint, the level of it is certainly uneven, is a misappropriating or strong cooperation that would be a matter of opinion ... Although the absorption of different circles of the audience, but ignored their 'house' Design and quality.